Hereford eNews
Hereford Highlights | Market Update | Industry Insight Volume 3, Issue 50
Welcome{IF ISEMPTY [Name] THEN "" ELSE ", " END IF} {IF ISEMPTY [Name] THEN "" ELSE [Name] END IF}{IF NOT ISEMPTY [Name] THEN ", " ELSE " " END IF} to Hereford eNews, your source of the most current news affecting Hereford breeders. We aim to focus on newsworthy events pertaining to the Hereford seedstock industry. Sponsored by the American Hereford Association (AHA). Information sent to subscribers comes from material available on or authored by AHA, Hereford World and Certified Hereford Beef (CHB) LLC staff.
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Hereford Highlights

Merry Christmas and Happy New Year!

American Hereford Association (AHA) staff would like to extend their best holiday wishes. May your Christmas and New Year celebrations be joyous and the upcoming year prosperous for your home and the Hereford breed!

Because of the holiday, there will be no Hereford eNews next week. Please look for the next issue Jan. 5.

Calling for Young Hereford Sires

As the New Year approaches, Jack Ward, AHA chief operating officer and director of breed improvement, reminds producers to be thinking about which sires they’d like to nominate for the National Reference Sire Program (NRSP). The NRSP tests young Hereford sires at cooperator cattle herds throughout the U.S., gaining proof on the bulls and data for the breed.

The deadline to submit nominations is March 1. Forms will be distributed in the January Hereford World. You can also contact Ward for copies at (816) 842-3757 or

Spring 2007 EPDs Available Soon

The Spring 2007 Hereford expected progeny differences (EPDs) will soon be available on the Web. AHA staff plans to release the new data on or about Jan. 2. When this happens an announcement will be made in Hereford eNews and at Utilize the “EPD Inquiry” to view the updated EPDs.

The Spring 2007 Sire Summary will then be available online by mid-January and in print by early February. For more information, contact Jack Ward at or Stacy Sanders at Either may also be reached at (816) 842-3757.

Hereford 101: Spring Data Collection and Vaccination

The next online Hereford 101 is scheduled for Jan. 18 at 7 p.m. CST. Webinar topics include spring data collection and vaccination programs. Look to future Hereford eNews issues and for speaker and participation information, or contact Jack Ward at (816) 842-3757 or

Mark your calendars also for the following online Hereford 101, Feb. 22 at 7 p.m. CST.

Come on Up for Some Hereford Hospitality

During your visit to the National Western Stock Show (NWSS) come on up to the Hereford hospitality suite on the second floor of the Livestock Exchange Building in the Yards. The suite will be open Jan. 10-13, 9 a.m.-7 p.m. The suite is a great place where Hereford breeders and guests may come to congregate and relax while enjoying light refreshments during their visit to the NWSS.

Some of this year's sponsors will have promotional booths on display and the suite will be filled with unique Hereford items and AHA apparel you won't find anywhere else in the Yards. So come on up and visit the Hereford hospitality suite.

A big thanks goes out to this year’s suite sponsors:
  • C&L Herefords, Ixonia, Wis.
  • Colyer Herefords and Crystal Clear Communications, Bruneau, Idaho, and Cowboy Oriented Web Sites, Strathmore, Alta.
  • DeShazer Cattle Co., Hearne, Texas
  • Hawk Herefords and Rowdy J’s Western Store, Earlville, Ill.
  • Holden Herefords, Valier, Mont.
  • Jensen Bros., Courtland, Kan.
  • Loehr Herefords, Peoria, Ill.
  • Mohican West, Laurel, Mont.
  • Mrnak Herefords, Bowman, N.D.
  • The Rambo Group, Atwood, Tenn., and Rockford, Ill.
  • Ramsey Herefords, Greenfield, Ind.
  • Rausch Herefords, Hoven, S.D.
  • Sandhill Herefords, Haviland, Kan.
  • Sonoma Mountain Herefords and Kunde Estate Winery, Santa Rosa, Calif.
  • Star Lake Cattle Ranch, Skiatook, Okla.
  • Topp Herefords, Grace City, N.D.

CHB LLC to Launch Ambassador Program

Certified Hereford Beef (CHB) LLC, in partnership with the National Organization of Poll-ettes (NOP) and the American Hereford Women (AHW), is proud to announce the creation of a CHB Ambassador program for Hereford youth and adults who want to learn about and participate in CHB® marketing. Two ambassadors, a college-age member of the National Junior Hereford Association (NJHA) and a member of either of the respective Hereford women’s organizations, will be selected to serve in 2007.

Ambassadors will play an active roll in six CHB promotional event trips per year. These events focus on product demonstrations and sampling with a lot of interaction with the public. They typically take place at CHB retail store locations. All travel expenses will be covered by the program and a typical event trip will be two to three days.

For more information and an application, contact program volunteers Bonnie Coley-Malir at or Dianne Peebles at The application can also be downloaded from (PDF). The deadline for applying is Jan. 18.

In future years, program organizers plan to award four ambassadorships to serve two-year terms. In this, the inaugural year, applicants are asked to serve a one-year (2007) term with the option to continue for a second year (2008).

Available by Mail Order — “The Hereford Legacy as Told by Bud Snidow”

Hereford history, who can recall it better than Bud Snidow, the AHA’s historical representative? The American Hereford Women (AHW) believe in the importance of preserving Hereford history and are offering a historical Hereford DVD. It features an interview with Bud Snidow and highlights some of his paintings. Then Bud takes watchers on a tour of the Hereford historical museum at the AHA headquarters. The interview is conducted by Eric Grant, Collbran, Colo.

The AHW hopes this DVD will be enjoyed and treasured by all who view it. Proceeds from sales will go to the Hereford Youth Foundation of America (HYFA).

The production of the DVD would not have been possible without the financial support of many sponsors. The AHW extends a huge thank you to all of the sponsors.

“The Hereford Legacy as Told by Bud Snidow” can be purchased for $20, plus $2 shipping.

For more information or to place an order, contact:
Cheryl Evans
P.O. Box 310
Winona, MS 38967
(662) 283-3337

Selling to Benefit the 2007 Junior National Hereford Expo

Four lots will sell in Denver at the Mile High Night National Hereford Sale on Jan. 12 to benefit the Junior National Hereford Expo (JNHE). Consider bidding on these lots to support the future of the breed and the largest Hereford show in the world!

Lot 33 consists of four embryos out of H Yours Truly 361 and sired by /S Mister Mom 7745. This offering is donated by Brumley Farms, Orovada, Nev.

Lots 34A and 34B are donated by Ned and Jan Ward, Sheridan, Wyo. The former consists of two embryos out of NJW 25C 1A Vaca 12E and sired by Klondike 28U 707B. The latter is five embryos out of the same dam, but sired by CMF 584T Frontier 634L.

Coyote Ridge Ranch, LaSalle, Colo., has donated Lot 36, a special breeding share in CRR D03 Shiner 420 ET — 30 units of semen each year from 2007-2009, totaling 90 units. The buyer may take all units of semen the first year if so desired. Certificates can be purchased at cost ($15) at the time of calf registration. Several breeders may join together to purchase the lot.

The Mile High Night catalog is posted at and a copy was distributed with the December Hereford World. For more information, contact Joe Rickabaugh, AHA director of field management and seedstock marketing, at (816) 218-2280 or
Colyer Herefords
Market Update

Cattle Outlook
Glenn Grimes and Ron Plain, University of Missouri-Columbia

Grimes and Plain offer market updates for the week past each Friday afternoon. To view this information, visit the University of Missouri AgEBB Web site.

C&M Herefords
Industry Insight

2007 Resolutions for the Beef Industry
Tom Field, Colorado State University Department of Animal Science

The changing of the calendar provides the opportunity to step back from our enterprises and ask the question “what can we do to get better?” The beef industry will certainly face challenges in 2007; there isn’t a year in the history of the business where this hasn’t been true. Equally universal, though, is the fact that opportunities will emerge for those poised to act. Here are a few thoughts about New Year’s resolutions for the industry:

  1. Adapt rapidly to changes in feed grain prices. The steep ascent of corn prices will have an effect on every level of the industry. Finding ration substitutes, ratcheting up risk management efforts and marketing cattle at optimal levels of finish will become higher priorities in 2007.
  2. Set aside industry in-fighting. The beef industry is its own worst enemy and every internal battle has been taken advantage of by those groups that desire to bring harm to the beef business. There will always be topics and issues that will lead to spirited debate, which almost always leads to better decisions. But when those debates devolve into mud slinging and undermining of consumer confidence, everybody loses.
  3. Increase learning and knowledge. A free society can only be assured when individual citizens engage in the process of lifelong learning, reasoned analysis and rational decision making. So it is for the success of American agriculture. Each of us must commit a portion of our precious time to learning and deepening our understanding of the industry and the issues.
  4. Develop a servant mindset. The only way to truly serve the long-term interests of the industry is to serve others by producing wholesome, high-value, trusted food products while caring for the resources under our stewardship.
  5. Create stronger families, friendships and communities. Keeping our eye on the prize and our focus on the core values that made the United States of America great are the best gifts for ensuing generations. However, this mission requires the allocation of time and attention to the people with whom we work and interact.

2007 will be a year of challenge and opportunity. Innovation, investment, imagination and integrity are the cornerstones of our ability to grow consumer demand while remaining profitable.

Study Shows Preconditioning Pays

Findings from an 11-year study published Nov. 1, 2006, in the Journal of the American Veterinary Medical Association show definitively that producers who precondition beef calves at the ranch of origin through two of the most intensive certified health programs, VAC45 and VAC34, consistently receive more per hundredweight for their calves than producers who do not precondition.

In fact, calves in the most intensive certified health program received premiums ranging from $2.47 per hundredweight in 1995 to as high as $7.91 per hundredweight in 2004. The study sponsored by Pfizer Animal Health (data compiled by Colorado State University and collected through Superior Livestock Auction) shows that beef calves in the two most intensive certified health programs sold for significantly higher prices than similar calves that were not in a certified health program, had not been vaccinated against respiratory tract viruses and were not weaned before delivery.

“Producers have long asked the question, ‘Does preconditioning pay?’” says Jon Seeger, DVM, Pfizer Animal Health. “The information collected at Superior Livestock Auction over the past 11 years shows that it does, and Pfizer is proud to have collaborated on this peer-reviewed study which brings producers the assurance that their investment in preconditioning indeed can provide a positive impact on their bottom lines.”

Beef Prices in South Korea Now World’s Highest

The U.S. Meat Export Federation (USMEF) reports that South Korea has surpassed Japan as the country with the highest average beef prices in the world.

A strong currency and high import duties have coupled to create the distinction, but the continued absence of U.S. beef, which once accounted for half of total beef consumption in Korea, has kept the total market undersupplied and prices to consumers high.

U.S., Panama Conclude Free Trade Agreement Negotiations

U.S. and Panamanian representatives concluded free trade agreement negotiations on Dec. 19. Under the agreement, more than half of all current U.S. farm exports to Panama become duty-free immediately, including high-quality beef.

“Most significant for U.S. beef and poultry producers, Panama is revising its sanitary and phytosanitary regulations recognizing the equivalence of the U.S. food safety inspection system for meat, poultry and processed food products,” says Agriculture Secretary Mike Johanns. “Panama will also provide market access for U.S. beef and poultry products consistent with international standards and recognize the U.S. beef grading system. In addition, this agreement streamlines import documentation requirements for U.S. processed foods.”

Read Johanns statement in its entirety at the U.S. Department of Agriculture Web site.

4-State Beef Conference Slated for Jan. 10-11

The 4-State Beef Conference, slated for Jan. 10-11, will give beef cattle interests in Iowa, Kansas, Missouri and Nebraska an update on current cow-calf and stocker topics. Participants can choose from meeting locations in each of the four states. Conference topics include:

  • The state of the beef industry
  • Coproduct feeds — storage, purchasing, etc.
  • Grazing management
  • Reasons for percent Choice decline

For a list of locations and speakers visit the 4-State Beef Conference Web site. The registration fee is $25, due by Jan. 5, and can be paid online.

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