Hereford eNews
Hereford Highlights | Market Update | Industry Insight Volume 5, Issue 4
Welcome{IF ISEMPTY [Name] THEN "" ELSE ", " END IF} {IF ISEMPTY [Name] THEN "" ELSE [Name] END IF}{IF NOT ISEMPTY [Name] THEN ", " ELSE " " END IF} to Hereford eNews, your source of the most current news affecting Hereford breeders. We aim to focus on newsworthy events pertaining to the Hereford seedstock industry. Sponsored by the American Hereford Association (AHA). Information sent to subscribers comes from material available on or authored by AHA, Hereford World and Certified Hereford Beef (CHB) LLC staff.
DeShazer Cattle Co. Ad
Hereford Highlights

Hereford Bull Tops National Western Sales

Deemed as one of the greatest Hereford events in 30 years, the Mile High Night National Hereford Sale once again was the talk of the National Western Stock Show (NWSS) in Denver. Passion and spirited bidding throughout the sale on Jan.18 proved to a packed crowd that the Hereford offering was filled with high-quality and real-world usable cattle.

When Eddie Sims, National Cattle Services Inc., silenced the gavel for the final time, the six and three-quarters bulls averaged $52,808, fifteen females commanded $14,473 per female, five flushes averaged $8,900, five embryos brought $3,670 a piece and a pick of calves brought $20,000.

Topping the sale at $122,500 for half interest was BR CSF Wallace 7055 ET consigned by Barber Ranch, Channing, Texas. Joining owners, Don Moler, Cheyenne, Okla., and Cottonwood Springs, Cedar, Mich., and purchasing a syndicate share of the Denver reserve national champion spring calf were Niedermeyer Farms, Cook, Neb.; DeShazer Cattle Co., Hearne, Texas; Mimms Farms, Lorenzo, Texas; Burns Farms and David and Beth Burns, Pikeville, Tenn,; Lowderman Cattle Co., Macomb, Ill.; Guyer Cattle Co. and Miller Bros., West York, Ill.; and a host of semen share holders.

The high-selling female lot was consigned by Ned, Jan and Bell Ward, Sheridan, Wyo., offering the pick of their 2008 heifer calves. This lot proved popular again as Deana Jak Farms Inc., New Enterprise, Pa., claimed the lot with a bid of $35,000.

Denver Hereford Show Sets a Strong Pace for 2008

“An absolutely amazing set of cattle” vied for national champion honors at the 2008 National Hereford Show in conjunction with the NWSS according to Judge Charlie Boyd Jr., Mays Lick, Ky. Prior to selecting the champion females, Boyd complimented Hereford exhibitors saying, “This is the most powerful set of females I have had the privilege to judge.” He went on to say in his closing comments of the bull show, “The Hereford breed has made more progress than any breed in the last five years and should not take the back seat to anyone.”

The history making Hereford event at the NWSS boasted the most cattle of any breed being exhibited. There were more than 603 Herefords competing at the 102st NWSS, including 431 entries on the Hill in the open and junior shows along with seven loads and 34 pens in the Yards.

Hereford winners

  • Supreme Champion and Champion Polled Female: STAR KKH SSF Valedictorian ET owned by Kasey Herman, Skiatook, Okla., and partners Star Lake Cattle Ranch, Skiatook, Okla., and Heritage Cattle Co., Buhl, Idaho.
  • Champion Polled Bull: H Easy Deal 609 ET owned by Lee and Diane Hutchens Family Trust, Fallon, Nev.; Hoffman Herefords, McArthur, Calif.; and Joe Brazil, Turlock, Calif.
  • Reserve Champion Polled Bull: BR CSF Wallace 7055 ET owned by Barber Ranch, Channing, Texas; Don Moler, Cheyenne, Okla.; Cottonwood Springs, Cedar, Mich.; Niedermeyer Farms, Cook, Neb.; DeShazer Cattle Co., Hearne, Texas; Mimms Farms, Lorenzo, Texas; Burns Farms and David and Beth Burns, Pikeville, Tenn,; Lowderman Cattle Co., Macomb, Ill.; Guyer Cattle Co. and Miller Bros., West York, Ill.; and a host of semen share holders.
  • Champion Horned Bull: KT John Wayne 7167, by KT 122L Online 3074 owned by Kurt Thomas, Gold Creek, Mont., and Deana Jak Farm Inc., New Enterprise, Pa.
  • Reserve Champion Horned Bull: C Reno 6142 ET owned by Colyer Herefords, Bruneau, Idaho, and Aaron Wilbourne, Tulare, Calif.
  • Champion Horned Female: C Ms Moler 6214 ET owned by Taylor Schrick, Sayre, Okla.
  • Reserve Champion Horned Female: H Paula 625 ET owned by Brett Gagnon, Adin, Calif.
  • Reserve Champion Polled Female: MSU Keepsake 14S owned by Kelsey Repenning, Mictehll, S.D.
  • Junior Show Champion Polled Female: DM BR Terri 646 ET owned by Rylee Barber, Channing, Texas
  • Junior Show Horned Champion Female: Purple CMCC Paris 19S ET owned by Kagney Collins, Flanagan, Ill.
  • Horned Premier Breeder: Colyer Herefords
  • Open Show Premier Exhibitor: Purple Reign Cattle Co., Toulon, Ill.
  • Polled Premier Exhibitor: Star Lake Cattle Ranch
  • Horned Premier Exhibitor and Horned Best Six Head: Four L Hereford Farm, Atwood, Tenn.
  • Champion Carload: Star Lake Cattle Ranch
  • Reserve Champion Carload: Adams Hirsche, Nowata, Okla., and High River, Alberta, Canada
  • Champion Pen of Bulls: Jensen Bros., Courtland, Kan.
  • Reserve Champion Pen of Bulls: Sandhill Farms, Haviland, Kan.
  • Champion Pen of Heifers: Morgan Ranch and RPM Cattle Co., Burwell, Neb.
  • Reserve Champion Pen of Heifers: Jim W Douthit, St. Francis, Kan.

To view complete results of the 2008 National Western Hereford Show visit

Bielema Crowned National Polled Hereford Queen

Lindsay Bielema of Ada, Mich., was crowned the 2008 National Polled Hereford Queen.
Bielema competed against eight other state queens for the 34th national title, which was announced prior to the selection of the grand champion polled Hereford bull Jan. 19 at the National Western Stock Show in Denver. Bielema was also selected as Miss Congeniality.

First runner-up went to Denelle Billman, Newcomerstown, Ohio., and second runner-up to Shelly Patton, Danielsville, Ga.

Kelly Named Herdsman of the Year

Mark Kelly, Ennis, Texas, was selected the 2008 Hereford Herdsman of the Year at the NWSS in Denver. Kelly was selected for the award by his peers — other Hereford herdsmen — and honored prior to the selection of the champion polled Hereford bull on Jan. 19.

Kelly grew up showing cattle in Texas and on the national level. He showed his first Hereford at the age of 4. His family started Rainbow Cattle Services in 1985. Mark has devoted most of his life to helping with the family business.

He has exhibited cattle across the U.S. and Canada and has fitted numerous champions including national champions at Denver, Kansas City, Louisville and Fort Worth.

Berg Named Poll-ette of the Year

Mary Ann Berg, Dalton, Ohio, was named the 2008 National Poll-ette of the Year on Jan. 17 in Denver during the annual meeting of the National Organization of Poll-ettes. Berg has been a member of her state association for 20 years and has served on her state board in various capacities. She has also served in a variety of leadership roles on the national level and is currently one of the inaugural Certified Hereford Beef Ambassadors.

Hereford Youth Foundation Female Sells for a Record $100,000

A standing-room-only crowd looked on as Hereford enthusiasts bid on the 2008 Hereford Youth Foundation of America (HYFA) Female, Friday, Jan. 18 in the Beef Palace Auction Arena during the NWSS. Ken and Carolyn Larson, DeSoto, Texas; Jim and Judy Blin along with Randy and Deb Blin, Independence, Iowa, made the final bid and purchased the foundation female for $100,000, setting a new record.

Star Lake Cattle Ranch, Skiatook, Okla., donated STAR 29F Bethany 2T ET as the first HYFA Foundation Female to sell in Denver. The unique package ensures that the HYFA will continue to reap the benefits of this foundation female for years to come. Star Lake Cattle Ranch offered to care for and manage this female at Star Lake for the next five years to generate ongoing revenue for the HYFA.

All natural progeny will be owned 100% by the HYFA, with Star Lake providing the care and marketing. All embryo progeny will be owned 50% by the HYFA and 50% by Star Lake. All proceeds generated from this female and her resulting progeny will go toward the HYFA $5 Million Capital Endowment Campaign which focuses on Hereford youth scholarship, education and leadership endeavors.

Collins, Berry Awarded 2008 OXO World
Traveler Ambassador Scholarship

Shellie Moore Collins, Chattanooga, Okla., and Stacia Berry, Cheyenne, Wyo., were awarded the 2008 OXO World Traveler Ambassador Scholarship during the NWSS. The OXO World Traveler Scholarship Program was developed by Linda Matasovic Swiercinsky and her sister, the late Marilyn Matasovic, in memory of their parents John and Estelle Matasovic.

The OXO World Traveler Scholarship is funded through the Hereford Youth Foundation of America (HYFA) and financially supports Hereford youth to participate in the World Hereford Conference every four years. This year the World Hereford Conference will be held in Denmark and will include pre- and post-conference tours along with its general session.

Shellie is the 26-year-old daughter of Charlie and Darla Moore, Modoc, Kan., and is married to Colby Collins. Shellie is a graduate of Texas A&M University and a past chairman of the National Junior Hereford Association.

Stacia is 24-year-old daughter of Jay and Janice Berry of Cheyenne, Wyo. Stacia is a senior at the University of Wyoming and will graduate in May with an animal science degree. She served as the Wyoming intern for the 2008 NWSS and was a speaker at the Citizens of the West Banquet.

National Beef is Looking for Hereford
and Black-Whitefaced Cattle

National Beef is currently looking for Hereford and black whitefaced cattle to fill a growing market need. National Beef is placing print ads and running 30-second radio spots throughout media outlets in the central plains and Midwest cornbelt.

The qualifying cattle are eligible for competitive market pricing, age verification and forward contracting. Contact Chad Barker at National Beef at 1-800-449-BEEF or at

Download the radio ad (MP3, 1.1 MB)

Test for Epilepsy Gene Found

Jon Beever, molecular geneticist at the University of Illinois, has confirmed his finding of the causative gene for idiopathic epilepsy in Hereford cattle.. He reported his finding to the American Hereford Association Board last week and confirmed that proper validation is complete providing 100% confidence in the test.

For those breeders interested in testing suspect sires, dams or progeny for the causative gene, contact Beever at (217) 333-4194 or for test kits. The test will be free of charge through March 2008.

Herefords in Cowtown Jan. 25-28

Hereford events get started in Texas Friday afternoon, Jan. 25, at the Ft. Worth Stock Show and Rodeo. The national Hereford Show is scheduled for Monday morning, Jan. 28 at 9 a.m. in the W.R. Watt Arena, Will Rogers Complex.

The following is a complete schedule of Hereford events:

Friday, Jan. 25

  • 1-3 p.m. – Display Cowtown Select Sale Cattle, north end of MonCrief Building

Saturday, Jan. 26

  • 9 a.m. – Judging Commercial Hereford Heifers, pen area, Southwestern Expo grounds
  • noon-3 p.m. – Display Cowtown Select Sale Cattle, north end of MonCrief Building
  • 1-3 p.m. – Texas Hereford Auxiliary Meeting, Cowgirl Hall of Fame
  • 4 p.m. – Texas Hereford Association Annual Meeting, Lecture Hall, Botanic Garden
  • 5-7 p.m. – THA Social Hour – Oak Hall, Botanic Garden

Sunday, Jan. 27

  • 10 a.m. – Pen Bull Show
  • 1 p.m. – Recognition of Show Honoree, THA Semen Auction, Commercial Heifer Sale
  • 3 p.m. – Cowtown Select Sale, TJHA-TJPHA Hide Auction

Monday, Jan. 28

  • 9 a.m. – Scharbauer Ranch LLC National Hereford Show, Eddie Sims National Polled Hereford Show, W.R. Watt Arena, Stock Show

2008 World Hereford Conference Booking Information

Scandinavia will host the 15th World Hereford Conference June 30-July 2.
The event will feature pre- and post-event farm tours. Hundreds of Hereford breeders from around the world will visit farms in Finland, Sweden, Denmark and Norway during the event as well as hear from speakers on topics such as breed improvement and marketing. Click on the link for registration and booking information as well as costs for the various tour packages. The AHA representative travel agent who will assist AHA members with flight arrangements is Doris O’Neal, she can be reached at (816) 699-9269.

Download Registration Form (Word, 44 KB)

BIF Sponsorship Available

American Hereford Women (AHW) are continuing to offer the Beef Improvement Federation (BIF) convention sponsorship. The sponsorship will help pay for expenses involved in attending the convention up to the amount of $800.

The 2008 BIF Convention will be June 30-July 3 in Calgary, Alberta, Canada.
The deadline for submitting an application is Feb. 15. You can find complete information on the sponsorship on the AHW Web site call Cheryl Evans at (662) 283-3337, Bonnie Coley-Malir at (614) 336-0307 or any AHW board member.

Roy Wallace Passes

Beef industry leader Roy Wallace passed away Jan. 20. Roy dedicated 40 years of service to Select Sires as vice president of the beef department and made a positive impact on millions of lives throughout the beef industry and the world through his work. One of the most telling signs of his remarkable influence was his recognition as one of the 40 most influential people in the beef industry in the last 40 years by Beef Magazine in 2004. Roy will be missed dearly by his family at home, his family at Select Sires and countless throughout the entire industry.

Hereford AI Book Back in 2008

The Hereford AI Book will be back in 2008 due to popular demand. Make sure that your sire is included by submitting all advertising information and photos to the HPI office by Jan. 25.

This artificial insemination (AI) source will be distributed with the March Hereford World. In addition, reprints will be placed in AHA new member packets and distributed at trade shows, meetings and AHA events. The source will also be posted at and a summary listing of the sires will be included in April’s Hereford World.

The price for a half-page, four-color ad is $725. A full-page, four-color ad is $1,150. If you purchase two pages, you receive a discounted rate of $2,050. There is no charge for the bull’s photo.

For more information, contact your AHA field representative. A field staff listing can be found in Hereford World or at

Cowtown Select Sale Ad
Market Update

Cattle Outlook
Glenn Grimes and Ron Plain, University of Missouri-Columbia

Grimes and Plain offer market updates for the week past each Friday afternoon. To view this information, visit the University of Missouri AgEBB Web site.

W4 Ranch Ad
Industry Insight

Higher Feed Prices Creating Challenging Times
Greg Lardy, North Dakota State University

Higher feed costs are certainly creating some challenging times in the beef industry. Not only is the price of corn up significantly over the last few months, prices for all other major feed commodities are up right along with it. Unfortunately, not much can be done about this situation in the near term. Longer term, you will need to consider changes to your ranching operation in order to prosper in this time of higher feed costs.

One of the most challenging aspects of the increase in corn prices has been that prices for most major coproducts and alternative feed ingredients have moved up along with the price of corn and soybean meal. This has left little opportunity for substitution with cheaper ingredients in many rations. Previously, it seemed as if there were always a few lower cost alternatives, which producers could utilize as supplements or ingredients in diets for beef cattle. However, right now it is difficult to identify many lower cost alternatives, which can be effectively utilized as substitutes for corn.

Feedlots have reacted to the increase in corn prices by reducing the price they will pay for feeder calves. In addition, they have started to place heavier cattle or adjust historical price slides for feeder cattle in order to compensate for the higher cost of corn.

Longer term, beef cattle producers will need to consider methods, which lower cost of production and rely less on purchased feed inputs in order to compete effectively. Previously, cost of gain in feedlots was generally less expensive than cost of gain on pasture. In the era of much higher corn prices, this may not be the case. Until we return to more normal price relationships for cattle, corn, and other feed inputs, producers will need to be very creative in how they react to these higher feed prices.

Knowing and understanding your cost of production in these challenging times is critical to your business success. Without understanding your cost of production, making the appropriate changes to your business strategy will be difficult, if not impossible.


If you know of someone who would be interested in receiving Hereford eNews please submit their email address to

You have the right to unsubscribe from this list at any time. If you would like your name excluded from future mailings of this news update, please reply to this e-mail with the word "REMOVE" in the subject line. If you have questions about this service or if you would like to give us an opinion or suggestion regarding its usefulness, content, recommendations for improvement, etc., we would like to hear from you. To let us know what you have to say, simply send an email to For more information about the purpose of this electronic news update, read our privacy statement.