Hereford eNews
Hereford Highlights | Market Update | Industry Insight Volume 5, Issue 10
Welcome{IF ISEMPTY [Name] THEN "" ELSE ", " END IF} {IF ISEMPTY [Name] THEN "" ELSE [Name] END IF}{IF NOT ISEMPTY [Name] THEN ", " ELSE " " END IF} to Hereford eNews, your source of the most current news affecting Hereford breeders. We aim to focus on newsworthy events pertaining to the Hereford seedstock industry. Sponsored by the American Hereford Association (AHA). Information sent to subscribers comes from material available on or authored by AHA, Hereford World and Certified Hereford Beef (CHB) LLC staff.
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Hereford Highlights

Plan to Attend National Hereford Tour

Mark your calendars for the 2008 National Hereford Tour, “Rollin’ Through Dixie” scheduled for Tuesday, May 20, to Saturday, May 24.

Hereford enthusiasts who attend will have a chance to experience Southern hospitality at its finest and see some of the breed’s leading genetics. Hereford breeders from Tennessee, Georgia and Alabama will host the four-day event.

Registration fees for the tour are $660 for single occupancy or $430 per person for double occupancy. This fee includes bus transportation, four nights of accommodations, food and the welcome reception at the Country Music Hall of Fame.

Additional events may be purchased separately including the “Music on the Mountain” event for $100 per ticket, a ladies’ day tour for $75 per ticket and a Saturday night hotel stay in Nashville for $130 single occupancy or $65 per person for double occupancy.

More information about the tour including registration forms will be in the April Hereford World and on the National Hereford Tour Web site or you can contact Amy Cowan at (816) 842-3757 or The registration deadline is April 14.

"Music on the Mountain" To Benefit Youth

Hereford enthusiasts are invited to attend an evening celebrating Hereford youth May 23 in Ft. Payne, Ala. Tennessee River Music Inc. will host the event that will include live entertainment, dinner and auction. For more information and to order tickets, visit the Music on the Mountain Web site.

Cotton Joins AHA, Hereford World Staff as Field Rep

Adam Cotton, Wichita, Kan., has joined the Hereford team and will serve as the Southwest region field representative starting March 17.

In this position, Cotton will attend Hereford sales and events as well as assist breeders with marketing and genetic selection. He will also assist in educating members and commercial producers about American Hereford Association (AHA) programs and other beef industry opportunities.

Cotton will serve as the communications link between the AHA and breeders in Arkansas, Louisiana, New Mexico, Oklahoma and Texas.

Growing up in the St. Joseph, Mo. area, Cotton’s family had a cow-calf operation. He has been involved in the cattle industry all his life and as a youth showed polled Hereford cattle. He was involved in national and Missouri junior Hereford activities, FFA and 4-H.

Cotton attended Blackhawk East Junior College in Kewanee, Ill., before transferring to Kansas State University where he graduated with a bachelor of food science and industry degree and a minor in business.

Since graduation he has worked in the food industry as a quality assurance technician. Most recently, working for Farmland Foods Inc. in Wichita.

Make Sure You’re in the Hereford Handbook

Hereford Publications Inc. (HPI) has sent e-mails to state Hereford and women’s association secretaries to request information for the Hereford Handbook in July’s Hereford World. By submitting your association’s leadership and event information, you ensure that Hereford World readers are accurately informed of your state’s activities. If you are the secretary of your association, and did not receive such an e-mail, please fill out the appropriate form linked below and submit by March 21 via fax, e-mail or mail, using the following contact information:

Fax: (816) 842-6931, Attn: Christy Benigno


Mailing address:

American Hereford Association
Attn: Christy Benigno
P.O. Box 014059
Kansas City, MO 64101

Download 2008 State Association Directory Form (PDF)

Download 2008 State Women’s Association Directory Form (PDF)


Hereford Spring Cow Herd Inventory Deadline Extended

Due to the challenging winter weather conditions experienced across much of the country, the AHA has extended the spring cow herd inventory deadline one month from March 15 to April 15. AHA encourages all breeders enrolled in Total Performance Records to turn in their active cows and bulls to the AHA by the deadline to avoid a $2-per-head increase in the cow inventory fee charged.

If you need another copy of your cow and bull inventory report, contact the AHA records department.

Hall of Fame, Merit Nominations Due May 1

Nominations for the Hereford Heritage Hall of Fame and Hereford Hall of Merit are due May 1.

The Hall of Fame honor recognizes Hereford breeders who’ve dynamically influenced the direction and advancement of the Hereford breed. Hall of Merit recipients aren’t necessarily Hereford breeders, but have in their own ways greatly influenced the Hereford breed and the cattle industry.

For information on how to nominate deserving individuals for the 2008 induction at the AHA Annual Meeting in November, see page 18 of the March Hereford World or contact Mary Ellen Hummel at (816) 842-3757.

Hereford Heifer Wins Supreme Honors at San Antonio

To thunderous applause, the judges picked 9-year-old Rylee Barber’s Hereford named BR DM BR Terri 646 ET as the best of 2,185 heifers in the San Antonio Stock Show and Rodeo Junior Heifer Show. Rylee, from the small Texas Panhandle town of Channing, earned $14,000 in college scholarship money.

Jachetta Receives Ken Troutt Memorial Scholarship

Jessica Jachetta, Warden, Wash., was recognized as the Ken Troutt Memorial Scholarship winner during the Annual Cowman’s Classic All Breed Bull Sale on Feb. 26 in Spokane, Wash.

A member of the National Junior Hereford Association, Jessica’s resume includes a high grade point average and many cattle and school activities. Her father is Steve Jachetta of the Castle Ridge Cattle Co., Warden, Wash.

Lowderman elected to National Auctioneer Board

Hereford breeder and auctioneer Monte Lowderman, Macomb, Ill., was recently elected to a three-year term on the National Auctioneers Association board of directors. The election took place during the 58th International Auctioneers Conference and Show. The NAA is the largest professional organization promoting professionalism of Auctioneers and Auctions through education and technology.

Monte is a second generation auctioneer and the third generation of the family in marketing. He grew up in the auction and livestock business helping his family and working for Lowderman and Williams Auction Service.

Currently, Monte is involved in the family auction business, Lowderman Auction Co. and serves as a lead auctioneer for Williams and Williams (an international real estate auction firm). In addition, he serves as auctioneer at many purebred cattle sales and events throughout the country involving Hereford, Angus, Charolais and Simmental breeders.

Monte is also a partner of Lowderman Cattle Co., a family owned Hereford breeding cattle operation; having raised Hereford cattle for more than three generations and exhibited at the Illinois State Fair and all of the major shows including: Denver, Louisville, Kansas City and Jackson, Miss.

Junior Associations Contact Info Needed

The AHA youth activities department needs current officer information for all state junior associations with complete addresses and telephone numbers. You may also want to include officer and advisor e-mail addresses if available. We are working on mailings for important summer activities and have received very few updated lists this year.

Complete and mail the form linked below or e-mail the information to Chris Stephens at We also need current information for all state advisors. Advisor manuals will be mailed in March to all current junior state advisors.

Download Officers and Directors Form (Word)

Summer and Regional Shows Approaching Fast

Summer and regional junior show information must be submitted to the AHA by March 1. For those in the process of planning these events please complete and mail the form linked below or e-mail the information to

Download State Field Day and Regional Show Form (Word)

DeShazer Cattle Co. Ad
Market Update

Cattle Outlook
Glenn Grimes and Ron Plain, University of Missouri-Columbia

Grimes and Plain offer market updates for the week past each Friday afternoon. To view this information, visit the University of Missouri AgEBB Web site.

Cow-Calf Weekly
Industry Insight

High Animal Welfare Depends on Good Management
Temple Grandin, Colorado State University

Observations made on several hundred farms, ranches, feedlots and slaughter plants indicate that the single most important factor that affects animal welfare is the attitude of management. Places that have good animal welfare have a manager who cares about welfare. Places where animal welfare is poor often have a manager who does not care.

A good manager enforces standards to maintain good welfare. Employees are well trained and people who abuse animals are punished. The most effective manager is involved enough in day-to-day operations to care but he or she is not so involved that they become numb and desensitized to animal suffering. People who handle hundreds of animals each day can become desensitized. They need a strong manager to serve as their conscience.


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