Hereford eNews
Hereford Highlights | Market Update | Industry Insight Volume 5, Issue 44
Welcome{IF ISEMPTY [Name] THEN "" ELSE ", " END IF} {IF ISEMPTY [Name] THEN "" ELSE [Name] END IF}{IF NOT ISEMPTY [Name] THEN ", " ELSE " " END IF} to Hereford eNews, your source of the most current news affecting Hereford breeders. We aim to focus on newsworthy events pertaining to the Hereford seedstock industry. Sponsored by the American Hereford Association (AHA). Information sent to subscribers comes from material available on or authored by AHA, Hereford World and Certified Hereford Beef (CHB) LLC staff.
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Hereford Highlights

Herefords Bring Premium at Annual Feeder Calf Sale

Buyers and sellers gathered for the largest offering yet at the annual Tennessee Hereford Marketing Program feeder calf sale Oct. 27, 2008. Ninety-six consignors sold 1,121 head of age, source and health-verified Hereford and Hereford-influenced calves in the program’s 10th year, earning sellers more than $29,000 in premiums.

According to a University of Tennessee analysis, the calves sold for $26 per head more than the average feeder calf in Tennessee that week.

The Certified Hereford Beef® (CHB) and Hereford Verified eligible calves sold from nine states – Kentucky, Indiana, West Virginia, South Carolina, North Carolina, Georgia, Alabama, Mississippi and Tennessee.

Also aiding the success of the sale, was the demand for CHB. Buyers from two CHB-participating feedlots purchased more than 700 head of the cattle offered.

"This is a great example of how cattle producers that have small herds can work together to pool their calves into larger groups in order to attract buyers willing to pay premium prices for high-quality calves,” says Darrell Ailshie, manager of Tennessee Livestock Producers, which hosted the sale in its new auction facility in Columbia.

Breeders' Forum Video Online

Kicking off the 2008 American Hereford Association (AHA) annual meeting weekend was the state presidents’ meeting/breeders’ forum on Saturday, Nov. 1. The meeting was open to all Hereford breeders and focused on marketing opportunities.

2008 State Presidents Council Chairman Phillip Moon organized the forum, which included a presentation by Tom Field, National Cattlemen’s Beef Association (NCBA) executive director of producer information, and a marketing panel that included Billy Ashe, Tennessee Hereford Association; Brad Hurst, Missouri Hereford Association; and Perry Nowak, Royal Beef feedlot.

A video archive of the marketing forum is available online at or producers can order a DVD of the presentations by contacting Phillip Moon at or (870) 743-5003.

Doug Bennett Inducted into Hereford Hall of Fame

Doug Bennett, Echo, Ore., was inducted into the Hereford Hall of Fame Nov. 3 in Kansas City during the American Hereford Association (AHA) Annual Meeting.

Doug has been a Hereford breeder for more than 40 years. He graduated from Washington State College and began working in the Hereford business as a manager.

Then in 1976 after managing Stone Hereford Ranch through its dispersal, Doug and his brother Don purchased Stone Hereford Ranch and developed it into Oregon Hereford Ranch.

In 1979 Doug partnered with Sam Friedman to develop Lone Star Hereford Ranch. After nearly 20 years of running that ranch, he returned to Oregon Hereford Ranch in 1998 where he started a backgrounding operation. Then last March, Doug began selling part of his Hereford herd and says he is now “semi-retired.”

Doug has also served in various leadership roles. He has been on the AHA Board, president and director of the Oregon, Washington, N. Idaho Hereford Association (OWNI), president of the Breed Improvement Federation (BIF) and as executive committee member of the Texas Hereford Association.

Jack Evans, EE Ranches, Winona, Miss., says of Doug, “Whether managing the cow herd, feeding, fitting and showing Denver champions, or handling merchandising and production sales, Doug Bennett is one of our greatest all-around cattlemen.”

Doug and his wife Gladys have four children: Doug Jr., Susan, Randy and Mitch; 12 grandchildren; one great-grandchild and three more on the way.

Owego Stock Farm Recognized as Golden Hereford Breeder

In celebration of 50 years in the Hereford business, Marv and Ruth Espenscheid, owners of Owego Stock Farm, were honored as Golden Breeders on Nov. 3. Jack Ward, American Hereford Association chief operating officer and director of breed improvement, presented the award to Marv and Ruth during the Association’s Annual Meeting in Kansas City, Mo. Owego Stock Farm is a seedstock Hereford operation near Argyle, Wis.

Escbach Joins Tulsa State Fair Staff

Kara Eschbach, Skiatook, Okla., has joined the Tulsa State Fair and is the new livestock show coordinator. In this position Eschbach will work closely with the 2008 Junior National Hereford Expo that will be at the Tulsa State Fairgrounds. She recently graduated from Oklahoma State University with an animal science degree and is a past director of the National Junior Hereford Association. Congratulations Kara on your new position!

Visit CHB Web Site

Exciting things are always going on in the world of CHB LLC. Visit the CHB Web site to view newsletters, press releases and articles along with winning recipes from the 2008 JNHE Grill-off. Cattleman’s Corner is a feature of the site where producers may go to learn all the about the CHB program requirements. The site is a great resource to learn where to buy CHB® in your area. Visit the site today and arm yourself with knowledge about Hereford’s growing branded beef program.

Hereford Exhibitors Honored in Kansas City

Hereford exhibitors were recently rewarded for showcasing their breeding programs at national and regional shows throughout the past year. At the AHA Annual Meeting in Kansas City, Mo., Nov. 3, Hereford show heifer, show bull and premier exhibitor awards were given to exhibitors in each of four U.S. regions. The following are the winners for each of the four regions:

Southwest Region

  • Horned Show Heifer of the Year – Drew Perez, Nara Visa, N.M., with KJ 792P Pure Frost 175S.
  • Horned Show Bull of the Year – Rylee Barber, Channing, Texas, and Don Moler, Cheyenne, Okla., with BR DM TNT 7010 ET.
  • Horned Premier Exhibitor – Hoffman Herefords, McArthur, Calif.
  • Polled Show Heifer of the Year – Kirbie Day, Waxahachie, Texas, with RW Mindy 3078 6096.
  • Polled Show Bull of the Year – Kirbie Day with KLD Transformer D72 ET.
  • Polled Premier Exhibitor – Kirbie Day

Southeast Region

  • Horned Show Heifer of the Year – Rachel Rogan, Rogersville, Tenn., with RF Goldilocks 6024.
  • Horned Show Bull of the Year – Four L Hereford Farm, Atwood, Tenn., and Watson Hereford Farm, Jackson, Tenn., with Four L Dakota Gold 5010R.
  • Horned Premier Exhibitor – Four L Hereford Farm
  • Polled Show Heifer of the Year – Randa Owen, Ft. Payne, Ala., with RRO TRM 9216 Molly 6098 ET.
  • Polled Show Bull of the Year – Randa Owen with RRO TRM Billaboom 29F 7007 ET.
  • Polled Premier Exhibitor – Randa Owen

Northwest Region

  • Horned Show Heifer of the Year – Kelsey Stimpson, Melba, Idaho, and Frisbie Herefords, Melba, Idaho, with FH Kachina 712.
  • Horned Show Bull of the Year – Brooke Jensen, Courtland, Kan., with KJ C&L BJ 204 Authentic 294S.
  • Horned Premier Exhibitor – Upstream Ranch, Taylor, Neb.
  • Polled Show Heifer of the Year – Kelsey Repenning, Mitchell, S.D., with MSU Keepsake 14S.
  • Polled Show Bull of the Year – Split Butte Cattle Co., Minidoka, Idaho; Little Creek Ranch, Parma, Idaho; Heritage Cattle Co., Buhl, Idaho; and Weimer Cattle Co., Susanville, Calif., with SB 122L Ariat 61R ET.
  • Polled Premier Exhibitor – Little Creek Ranch

Northeast Region

  • Horned Show Heifer of the Year – Kagney Collins, Flanagan, Ill., with Purple CMCC Paris 19S ET.
  • Horned Show Bull of the Year – Pierce’s Hereford Haven, Baraboo, Wis., and Harold Lietzau, Sparta, Wis., with KJ C&L BJ 204 Authentic 294S.
  • Horned Premier Exhibitor – Pierce’s Hereford Haven and Harold Lietzau
  • Polled Show Heifer of the Year – Purple Reign Cattle Co., Toulon, Ill., and Austin Bauer, Bonfield, Ill., with Purple Madge 23T.
  • Polled Show Bull of the Year – Lowderman Cattle Co., Macomb, Ill., with LCC SCC CKB Full Deck 6116 ET.
  • Polled Premier Exhibitor – Oak Ledge Farm, Belmont, N.H.

Hereford Exhibitors, Please Take Note

Hereford exhibitors please make sure that all cattle planning to show at national shows are registered as any entry that is pending or not registered 30 days prior to a national show will be scratched and not allowed to show. Also if you intend to have EPDs printed in the show program, please make sure you are a compliant and a Whole Herd TPR breeder as EPDs will not be added to any animal upon arrival at the show. We appreciate your cooperation with getting all show animals registered 30 days prior to the show and any EPD problems worked out ahead of time.

To order the official AHA show vests visit the Shop Hereford Web site. The show vests are $30 and we appreciate all exhibitors wearing the official showring attire.

All cattle must have an EID tag in order to show at a national Hereford show. Visit to download an order form. All tags will be ordered in increments of 10 and cattle that have tags will be scanned at the stalls and will avoid standing in long lines at the chute. Those without EID tags will be tagged when cattle are checked in and charged $3 per tag.

North American International Livestock Exposition

The open show at the North American International Livestock Exposition in Louisville, Ky., is Nov. 20. The junior show in Louisville will be Nov. 16. . Please e-mail Amy Cowan at with your stalling requests for the North American open show.

Show results will be posted throughout the shows in Louisville, visit to see results and photos of the winners at the North American. The Bluegrass Stakes Sale is on Nov. 19. A sale offering is available on

A block of rooms has been reserved at the Hilton Garden Inn, just outside of Gate 4. To book rooms please visit the Hilton Garden Inn Web site or call the hotel reservations department at (502) 637-2424 or by calling Hilton Reservations at (877) 782-9444. The group code is AHA and the group rate is $115.

Western Nugget National Hereford Show

There will be a new schedule this year with the open females and bulls showing Dec. 5-6 and the junior show following on Sunday, Dec. 7.

The sale will be held at 4 p.m. on Dec. 6 at John Ascuaga's Nugget. The Western Nugget National Hereford Horned and Polled Sale catalog is available on

To make hotel reservations at John Ascuaga’s Nugget call (800) 648-1177 and reference reservation code GHER8 to receive the special rates for the show and sale.

For more information about the show, visit the Western Nugget Web site.

Denver Hotel Headquarters

The AHA headquarters for the National Western Stock Show in Denver is the Renaissance Denver Hotel at 3801 Quebec Street. A block of rooms is reserved until Dec. 15. Call (303) 399-7500 to make your reservations. Hereford activities in Denver will be Jan. 14-17, 2009. The juniors will show Jan. 14, carloads and pens Jan. 15, the females and Mile High Night National Hereford Sale will be Jan. 16, and the bulls will show on the Hill Jan. 17.

The entry deadline and junior heifer ownership deadline is Nov. 20. For entry visit the National Western Web site.

Southwestern Livestock Exposition

The national Hereford show in Fort Worth is Feb. 2, 2009. The new entry deadline for Fort Worth is Nov. 15. A block of rooms has been secured at the Hyatt Place in the historic Fort Worth Stock Yards. To make hotel reservations call (817) 626-6000 and ask for the AHA room block. The rate is $99 and the cut-off date for the block is Jan. 7.

Take Me Back to Tulsa

The 2009 Junior National Hereford Expo (JNHE) will be July 4-11 at the Expo Square, Tulsa, Okla. Look for more information in upcoming Hereford World issues. The Doubletree Hotel Tulsa at Warren Place is the headquarters hotel. The room rate is $99. Call (800) 222-1317 and ask for AHA for the JNHE room block. The other hotel option is the Embassy Suites Hotel (918) 622-4000 or 1-800-Embassy. The room rate is $109. Please ask for reservation code JAH.

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Market Update

Cattle Outlook

Glenn Grimes and Ron Plain, University of Missouri-Columbia

Grimes and Plain offer market updates for the week past each Friday afternoon. To view this information, visit the University of Missouri AgEBB Web site.

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Industry Insight


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