Hereford eNews
Hereford Highlights | Market Update | Industry Insight Volume 6, Issue 17
Welcome to Hereford eNews, your source of the most current news affecting Hereford breeders. We aim to focus on newsworthy events pertaining to the Hereford seedstock industry. Sponsored by the American Hereford Association (AHA). Information sent to subscribers comes from material available on or authored by AHA, Hereford World and Certified Hereford Beef (CHB) LLC staff.
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Hereford Highlights

Harrell Hereford Ranch, Bruce Orvis
Honored at BIF conference

Harrell Hereford Ranch was honored with the 2009 Beef Improvement Federation (BIF) Seedstock Producer of the Year award and Hereford breeder Bruce Orvis was presented the Pioneer Award during the 2009 BIF Annual Meeting and Research Symposium April 30-May 2.         

Harrell Hereford Ranch located near Baker City, Ore., is a diversified family operation. It incorporates six ranches, 300 registered Hereford cows, 400 black baldie commercial cows, an 800-head backgrounding feedlot and 45 Quarter Horse broodmares.                

The Harrells’ operation consists of Bob Jr., his wife, Becky; daughter, Lexie; and his mother, Edna, as well as sister and brother-in-law, Beth and Wannie Mackenzie, who are also partners in the Harrell-Mackenzie Quarter Horse operation. Look for more about the Harrell program in the July Hereford World.

Bruce Orvis of Orvis Cattle Co., Farmington, Calif., is a lifelong Hereford breeder. He currently has 300 registered cows and heifers at his ranch located in the foothills of the Sierra Nevada Mountains. Orvis markets 50 to 60 bulls annually to producers throughout California, Nevada, Oregon and Mexico. The operation also runs 300 to 500 feeders on grass each year. He served as a member of the American Hereford Association (AHA) Board of Directors from 2001-2004.

Orvis Cattle Co. has been performance testing cattle since 1952. The ranch began ultrasound testing in 1987. The operation is one of the longest-running herds in the state. Through the years Orvis Cattle Co. bulls have been recognized at shows and sales across California, including the Grand National Stock Show and the Red Bluff Bull Sale.

Congratulations to these Hereford breeders for their outstanding achievements. For more BIF highlights, visit the BIF conference Web site.

Delegate Nomination Cards Are In the Mail

The delegate nomination cards for the AHA Annual Membership Meeting have been mailed to all active members. Active members are those who have registered at least one animal in the calendar year 2008. If members think they are eligible and have not received a card in the mail, they should contact Mary Ellen Hummel at or (816) 842-3757.

If you are not sure if you are eligible, contact Mary Ellen and she will confirm your eligibility. To nominate a state delegate to the AHA Annual Membership Meeting, Nov. 2, your reply must be postmarked by May 31.

Final JNHE Deadline is May 20

Thanks to everyone who has used the Junior National Hereford Expo (JNHE) online entry system. We are in the process of verifying entries and will send confirmations when that process is completed.

The JNHE will be July 4-11 in Tulsa, Okla. Visit the JNHE Web site to enter online. To download printable entry forms visit the NJHA Web site. If you have any questions about the online entry process, or anything relating to the JNHE, contact AHA Youth Activities Director Amy Cowan at (816) 842-3757 or

IMPORTANT REMINDER: No "pending" entries or "applied for" entries will be accepted for the 2009 JNHE. If you took advantage of the early bird entry deadline and entered cattle with pending registrations or heifers that had not been transferred, your breeder accounts will be charged the additional entry fee. If cattle are not registered or transferred by the May 20 deadline they will not be allowed to show at JNHE. Thank you for your cooperation.

New this year, the concession stand will be serving blue plate breakfast and lunch specials all week during the JNHE, therefore the only meal ticket that will be sold prior to JNHE is the awards banquet ticket. The breakfast special is $5 and the lunch special is $7. The Expo Square food and beverage service has a list of the specials (PDF) that will be served throughout the week.

Remember the final ownership and entry deadline is May 20, but animals purchased in Hereford production sales after May 20 will be accepted until June 1. No late entries will be accepted.

This year, JNHE participants must pay $5 to participate in showmanship. All showmanship contestants must pre-enter by May 20 and pay a $5 entry fee.

The Doubletree Hotel Tulsa at Warren Place is the headquarters hotel. The room rate is $99. Call (800) 801-1317 and ask for AHA room block. The other hotel option is the Embassy Suites Hotel (918) 622-4000 or 1-800-Embassy. The room rate is $109. Please ask for reservation code JAH.

Another lodging option is the RV Park at Expo Square. Visit the RV Park Web site for camping information. The park will fill up fast, so please make your reservations today.

Reserve Your Space in the July Hereford World

Deadline for the July Hereford World is fast approaching. The 2009 issue is themed “Hereford Personalities.” It will contain the Hereford Handbook; Hereford Register; and the “Who’s Who” of Hereford breeders. The final deadline is May 8. Take this opportunity to splash your program on Hereford World readers! For more information, contact your field representative, Joe Rickabaugh at or Amy McCrea at Rickabaugh and McCrea can also be reached at (816) 842-3757.

Fall Analysis Deadline — June 1

Please remember that data must be submitted by June 1 to be included in the fall analysis. If you have questions, contact Jack Ward at (816) 842-3757 or

Whether You Are Coming or Going,
Don’t Miss the Hereford Register

The fifth edition of the Hereford Register will be published as a special section in the July 2009 Hereford World. These “yellow pages” of Hereford breeders throughout the U.S. and Canada will include basic listings of July 2009 advertisers with a quarter-page or larger ad and July 2009 seedstock advertisers.

Hereford Register listings include: name, address, telephone, e-mail and Web site. Listings can be purchased for $50 if you are not a July advertiser meeting the aforementioned specs. Listings are organized by state, then alphabetically by ranch or farm name. Seedstock ads are added at the end of the section, available for $350 per inch per year.

The section will be printed on special paper and bound in the magazine. Reprints will be available upon request.

For more information, contact your field representative, Joe Rickabaugh at or Amy McCrea at Rickabaugh and McCrea can also be reached at (816) 842-3757.

Calling for Hereford Photos

Hereford Publications Inc. is sponsoring a Hereford photo contest for photographers of all ages. The contest will include two categories: 1) Hereford cattle and 2) scenic. All photos must include a Hereford. Cash prizes will be awarded to winners in both categories for first place.

Contestants can enter up to three photos per category. All photos become property of Hereford World and can be utilized in future issues of Hereford World or other Hereford publications.

Photos can be submitted as 5x7 or 8x10 prints. Mounting is not necessary. If photos are in digital format, please also submit them on CD or DVD. Photos may not be altered or image enhanced in any way.

Entries must be postmarked by June 1. Send entries to Angie Stump Denton, Hereford World, 1501 Wyandotte St. Kansas City, MO 64101. For more information, contact Angie at, or (785) 363-7263.

Bucket O’ Bulls Fund-raiser to Support 2009 JNHE

The Oklahoma Hereford Association has introduced a semen package fund-raiser to support the 2009 JNHE. Five lucky ticket holders will win semen packages that include 48 total units from elite Hereford bulls — two units from each of 24 bulls.

Tickets are $50 each or buy five tickets and get the sixth one free. To purchase tickets, contact any Oklahoma Hereford Association member or you can order by calling (918) 342-0327 or send an e-mail to Visa and MasterCard are accepted.

Winners will be selected at the JNHE in Tulsa. For a list of the bulls included in the package and for more information, visit the Bucket O’ Bulls Web site.

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Market Update

Cattle Outlook

Glenn Grimes and Ron Plain, University of Missouri-Columbia

Grimes and Plain offer market updates for the week past each Friday afternoon. To view this information, visit the University of Missouri AgEBB Web site.

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Industry Insight


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