Hereford eNews
Hereford Highlights | Market Update | Industry Insight Volume 6, Issue 21
Welcome to Hereford eNews, your source of the most current news affecting Hereford breeders. We aim to focus on newsworthy events pertaining to the Hereford seedstock industry. Sponsored by the American Hereford Association (AHA). Information sent to subscribers comes from material available on or authored by AHA, Hereford World and Certified Hereford Beef (CHB) LLC staff.
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Hereford Highlights

Faber Joins AHA Staff

Sara Faber joined the American Hereford Association (AHA) staff June 15 as marketing and shows coordinator.

Faber, originally from Sioux Falls, Iowa, graduated in May from Oklahoma State University summa cum laude with a master’s degree in agricultural communications. She earned a bachelor’s degree in public service and administration in agriculture from Iowa State University. She will assist with national Hereford show management, sell banner advertising, work on new media projects and help with communication projects.

Involved in agriculture since birth, Farber grew up on a cow-calf operation where her family raises crossbred, Shorthorn, Simmental and Maine-Anjou cattle. Her family hosts a private treaty club calf sale each fall.

In college she served as student body vice president after serving a year as a student senator. She was also active in Block & Bridle, Ag Ambassadors and the Iowa Junior Beef Breeds Association serving as a council member for five years.

Prior to joining the AHA staff, Faber was an intern for the American-International Charolais Association, where she gained experience in planning and executing a junior national and wrote stories and designed advertisements for the Charolais Journal. Faber has relocated to the Kansas City area.

CHB LLC Shows Appreciation for Retail Staff

Certified Hereford Beef (CHB) LLC staff hosted an appreciation luncheon for managers from Hen House Markets/Balls Foods June 11. CHB® ribeye steak sandwiches were served to 45 store and meat managers at the American Hereford Association (AHA) office. Staff also presented information on CHB, National Beef Packing Co. LLC, and Hen House Markets.

“Hen House/Balls Foods has been a strong CHB customer for 11 years, so this was a huge opportunity that will solidify our business partnership for years to come,” said Shonda Anderson, CHB LLC account manager.  

JNHE Confirmations Distributed

Junior Hereford members who submitted entries for the Junior National Hereford Expo (JNHE) should have received confirmations this week. The JNHE will be July 4-11 in Tulsa, Okla. Final entry numbers totaled 1,618 by more than 600 exhibitors.

For the latest in JNHE news including a state-by-state list of exhibitors, visit the JNHE Web site . There you will find detailed information about anything you need to know relating to the JNHE. Also, remember there are Port-A-Cools available for rent during the show to keep you and your cattle cool.

Thanks to our title sponsor, Tuesday, July 7 will be VitaFerm Sure Champ t-shirt day. All exhibitors will be given a t-shirt at check in and we ask that everyone supports VitaFerm and wears their t-shirt Tuesday.

The concession stand will be serving blue plate breakfast and lunch specials all week during the JNHE, therefore the only meal ticket that will be sold prior to JNHE is the awards banquet ticket. The breakfast special is $5 and the lunch special is $7. The Expo Square food and beverage service has a list of the specials (PDF) that will be served throughout the week.

Mark Your Calendars — New Denver Show Schedule Announced

The 2010 National Western Hereford Show will be Jan. 13-16 in Denver. Following is a schedule of events:

  • Jan. 13 - Hereford jr. heifer show
  • Jan. 14 - Hereford female pen show and Hereford pen/carload bull show
  • Jan. 15 - Hereford bull show*
  • Jan. 15 - "Mile High Night" National Hereford Sale
  • Jan. 16 - Hereford female show* and supreme champion Hereford selection

*Please note this year the bull and heifer shows are switched from their traditional days.

Women’s Strategic Planning Committee to Report at JNHE

The Strategic Planning Committee formed by American Hereford Women (AHW) and the National Organization of Poll-ettes (NOP) has been dedicating much time to discussing the possibility of merging the two organizations.

The committee is currently preparing a report for presentation to and discussion with the general membership at the Junior National Hereford Expo (JNHE) in Tulsa. The full report is planned for the “Women’s Forum on the Future” at 9:30 a.m. Tuesday July 7, or immediately following the NOP Breakfast. Members of both organizations are invited to attend both the breakfast and the forum. Please RSVP to Susan Gebhart (see contact info below) if you plan on attending. There will be no cost, but organizers would like a head count to plan for seating and hand-outs.

The committee encourages everyone to participate in the discussion regarding the potential for a combined national organization. Such an organization would be designed to affiliate with and support state level organizations of horned, polled or combined membership. While the committee members are in agreement that such an organization would be well suited to current needs, demographics and potential members, it is also understood that this process is one that depends upon consensus within the respective memberships.

The objective of the forum is to report and discuss in order to gain member input and reaction to such a proposal. A second forum is planned for Kansas City during the American Royal in order to offer an opportunity for discussion and feedback to those unable to attend in July. At that point, it is hoped the groups will be ready to collectively agree to either table or continue to pursue the idea of a combined organization.

Given the cost of postage to send a traditional mailing to the membership, the newsletter, Web-based info and e-mail updates to directors will be used to keep members informed.

Please visit the following Web sites for information: AHW, NOP, Barn Aisle Blog*

* Please note the blog has a feature which allows you to be updated by automatic e-mail whenever the blog is updated. Read under “Subscribe to the Barn Aisle” on the blog.

NOP Invites All Women to Breakfast and Membership Meeting

The NOP invites all women in the Hereford industry to attend the NOP breakfast and membership meeting at 7:30 a.m. Tuesday July 7 at Expo Square. The meeting will include reports from the area directors, introduction of the state queens, discussion of current events and plans for NOP’s future. The breakfast menu will include made-to- order omelets, French toast, sausage links, fresh seasonal fruit, yogurt, milk, coffee, and juice for $20 per person. Please send your reservation request and check made payable to NOP by June 8 to:

Susan Gebhart
1701 College Park Road
Claremore, OK 74017
(918) 342-0327

KHA Sponsors New Feeder Calf Sale

The Kentucky Hereford Association (KHA) is planning a new Hereford-Influenced Feeder Calf Sale for Tuesday, Oct. 27, 2009, in Stanford, Ky. Contact Lowell Atwood at (606) 669-1455 for more information.

Pan-American Evaluation Update

The fall 2009 genetic evaluation will have a name change. It will no longer be NACE (North American Cattle Evaluation); it will be PACE (Pan-American Cattle Evaluation). The countries of Argentina, Canada, Uruguay and the U.S. have joined together to produce the first combined genetic evaluation between countries.

Breeders from the U.S. should see very little change to their numbers outside the changes that normally occur due to pedigree, individual performance or progeny performance. The model has changed slightly, but the North American parameters will be used. The intent of this evaluation is to broaden the horizons for Hereford breeders between continents.

This evaluation will link the countries and will add to the number of cattle within each genetic evaluation. PACE will expand marketing opportunities between countries and, thus, allow for more linkage as common genetics will be used throughout North and South America.

Hypotrichosis Research Update

Jon Beever, University of Illinois molecular geneticist, has discovered a DNA marker for hypotrichosis. This simple recessive trait is recognized as a genetic abnormality within the Hereford breed. The marker is in the process of being moved and validated at Maxxam.

At a minimum, when the test is validated, Maxxam will test all artificial insemination (AI) sires and embryo transfer (ET) donor dams, and their pedigrees will be labeled accordingly. This testing will not affect regular registrations beyond the requirement of proper validation of AI sires and a profile on ET donor dams.

Again, breeders can have the opportunity to test cattle through the AHA by requesting kits, or they may choose to use Agri-Genomics. If Maxxam is used, all test results will be published by labeling pedigrees and adding carriers to the genetic abnormality list that can be found on and is updated in the Hereford World once a year.

Some breeders have submitted samples to Beever already, but the test has not yet been added to the Maxxam panel. This addition should be done soon, and at that time the AHA will notify the membership through Hereford e-News and the Hereford World

Bucket O’ Bulls Fund-raiser to Support 2009 JNHE

The Oklahoma Hereford Association has introduced a semen package fund-raiser to support the 2009 JNHE. Five lucky ticket holders will win semen packages that include 48 total units from elite Hereford bulls — two units from each of 24 bulls.

Tickets are $50 each or buy five tickets and get the sixth one free. To purchase tickets, contact any Oklahoma Hereford Association member or you can order by calling (918) 342-0327 or send an e-mail to Visa and MasterCard are accepted.

Winners will be selected at the JNHE in Tulsa. For a list of the bulls included in the package and for more information, visit the Bucket O’ Bulls Web site.

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Market Update

Cattle Outlook

Glenn Grimes and Ron Plain, University of Missouri-Columbia

Grimes and Plain offer market updates for the week past each Friday afternoon. To view this information, visit the University of Missouri AgEBB Web site.

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Industry Insight


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