Hereford eNews
Hereford Highlights | Market Update | Industry Insight Volume 7, Issue 10
Welcome to Hereford eNews, your source of the most current news affecting Hereford breeders. We aim to focus on newsworthy events pertaining to the Hereford seedstock industry. Sponsored by the American Hereford Association (AHA). Information sent to subscribers comes from material available on or authored by AHA, Hereford World and Certified Hereford Beef (CHB) LLC staff.
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Hereford Highlights

Hereford is Second-High Overall Indexing Bull at MCA/MSU Bull Test

PCR Advisor Dom 907W was the second-high overall indexing bull from the 108 bulls of all breeds entered at the Michigan Cattlemen’s Association (MCA)/Michigan State University (MSU) Bull Test in Crystal, Mich. The bull is consigned by Phil and Chris Rottman, Fremont, and is a son of PCR 286 Mr Advisor 502R. This is the third year in a row that an Advisor son has ranked as one of the top four indexing bulls.

The bulls will sell Saturday, March 20, at the MCA/MSU Bull Test Sale in Crystal. There will also be a pre-sale seminar Friday, March 19, with dinner and three educational speakers. For more information on the test, sale and seminar, log on to MSU’s Web site.

2010 Hereford Register Deadline is Fast Approaching

Don't be left out. Become a part of the 2010 Hereford Register for only $50!
Download and fill out the information form and send it to Amy Myers or call her at 816-842-3757.

The Hereford Register is printed in the July Hereford World. It is used as a reference tool industry-wide across the U.S. and Canada and is distributed at many industry trade shows. To be a part of the Hereford Register, simply download this form, fill it out and mail or e-mail it to AHA.

Breed Improvement Department Requests

Jack Ward, AHA chief operating officer and director of breed improvement, is requesting breeders to submit to the Association all the feed intake data they have collected. This includes steers, bulls and heifers. The Association is collecting as much data as possible to put together some discovery and validation populations for genomics.

In order to continue to move the breed forward and assure commercial cattlemen that Hereford breeders are proactive in their approach to breed improvement, the Association is collecting DNA on any animals that will be culled due to cosmetic issues such as cancer eye or prolapse.

Also, this is the final call for breeders who would like to nominate a young bull for the Nationl Reference Sire Program.

For information on these or any other breed improvement issues, contact Jack Ward at 816-842-3757 or

Your Hereford AI Source — Now Available

The 2010 Hereford AI book is now available. This Hereford AI Source was mailed along with the March Hereford World magazine . This AI source features 130 bulls from 102 different owners.  If you are not a subscriber, and would like to receive a copy of the Hereford AI Source, e-mail Debbie Rush at and include your mailing address in the e-mail. Don't wait, AI season is just around the corner.

You can also download a copy of the AI book at

Hall of Fame, Merit Nominations Due May 1

Nominations for the Hereford Heritage Hall of Fame and Hereford Hall of Merit are due May 1.

The Hall of Fame honor recognizes Hereford breeders who’ve dynamically influenced the direction and advancement of the Hereford breed. Hall of Merit recipients aren’t necessarily Hereford breeders but have, in their own ways, greatly influenced the Hereford breed and the cattle industry.

For more information on how to nominate deserving individuals for the 2010 induction at the AHA Annual Meeting in November, contact Mary Ellen Hummel at 816-842-3757.

Make Sure You’re in the Hereford Handbook

Hereford Publications Inc. (HPI) has sent e-mails to state Hereford and women’s association secretaries to request information for the Hereford Handbook in July’s Hereford World. By submitting your association’s leadership and event information, you ensure that Hereford World readers are accurately informed of your state’s activities. If you are the secretary of your association, and did not receive such an e-mail, please fill out the appropriate form linked below and submit by March 26 via fax, e-mail or mail, using the following contact information:

Fax: 816-842-6931, Attn: Christy Benigno
Mailing address:
American Hereford Association
Attn: Christy Benigno
P.O. Box 014059
Kansas City, MO 64101

Download 2010 State Association Directory Form (PDF)
Download 2010 State Women’s Association Directory Form (PDF)

Junior Associations Contact Info Needed

The AHA youth activities department needs current officer information for all state junior associations with complete addresses and telephone numbers. You may also want to include officer and advisor e-mail addresses if available. We are working on mailings for important summer activities and have received very few updated lists this year.

Complete and mail the form linked below or e-mail the information to Amy Cowan at We also need current information for all state advisors.

Download Officers and Directors Form (PDF)

Next Auction March 30

Looking to market elite Hereford genetics? features regular online consignment auctions. To consign to the March sale visit

National Show Photos For Sale

Photos from Fort Worth and the National Western are available to purchase at

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Market Update

Cattle Outlook

Glenn Grimes and Ron Plain, University of Missouri-Columbia

Grimes and Plain offer market updates for the week past each Friday afternoon. To view this information, visit the University of Missouri AgEBB Web site.

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Industry Insight


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