Hereford eNews
Hereford Highlights | Market Update | Industry Insight Volume 7, Issue 42
Welcome to Hereford eNews, your source of the most current news affecting Hereford breeders. We aim to focus on newsworthy events pertaining to the Hereford seedstock industry. Sponsored by the American Hereford Association (AHA). Information sent to subscribers comes from material available on or authored by AHA, Hereford World and Certified Hereford Beef (CHB) LLC staff.
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Hereford Highlights

Happy Holidays

The American Hereford Association (AHA) staff extends its best holiday wishes to all Hereford enthusiasts and their families. May your Christmas and New Year celebrations be joyous and 2011 be prosperous for you and the Hereford breed!

Because of the holiday, there will be no Hereford eNews the next week. Please look for the next issue Dec. 31.

Make Plans to Go to Fort Worth

The Southwestern Exposition National Hereford Show is January 31, 2011, in Fort Worth, Texas. The host hotel is the Radisson Hotel Fort Worth Fossil Creek. A block of rooms has been reserved in the American Hereford Association’s name for $99 per night. To make reservations, please call 817-625-9911 by December 28.

Reserve Your Space in the 2010 AI Book Today

The deadline for the 2010 AI Book is fast approaching. All ad materials are due Jan. 25. Contact your field representative, Joe Rickabaugh or Amy Myers, at 816-842-3757, for more information.

Herefords Headin’ to Denver

Plan now to attend the Hereford activities scheduled during the 2011 NWSS in Denver, Jan. 13-15. For a complete schedule, visit and the December Hereford World.

If you have a reservation and decide to cancel your reservation, please contact Mary Ellen Hummel at AHA to handle your cancellation. We have a waiting list of Hereford breeders who would like a room at the Renaissance. If you cancel a room online or by calling the hotel, the room is removed from the block and is not available at the block rate for other Hereford breeders. So please help us in retaining as many rooms as possible for this event. To cancel your room, call (816) 842-3757 and ask for Mary Ellen.

Denver Health Requirements Available

Remember, cattle to be shown or sold at the National Western Stock Show in Denver must have a current health certificate, meet health testing requirements and show documentation. For detailed health regulations, visit the NWSS Web site (PDF).

Promotion Tools Available

Hereford Publications Inc. (HPI) would like to help you promote your bulls, females or farm through display banner advertisement and business cards in four color. HPI is offering single purchases along with package opportunities. Many options are available. Contact Heather Yoho to place your order today at 816-218-2283.

Give the Gift of Hereford Knowledge for Christmas

Consider giving a subscription to the Hereford World magazine this year to your friends or family members. The Hereford World is the communication link between the American Hereford Association and its members and it provides comprehensive breed news and features. The magazine also serves as a beef industry reference and reports trends and developments affecting cattlemen. The Hereford World is the primary marketplace and advertising medium for Hereford seedstock. Visit for more information, subscription rates and form.

Order JNHE Videos

Just in time for Christmas, Hereford enthusiasts can now order a DVD of 2010 VitaFerm Junior National Hereford Expo (JNHE) highlights.

Included are clips from the championship drives of the owned horned and polled females, bred-and-owned females and bulls, cow-calf pairs and steers. Also included are highlights of the four showmanship championships, the fitting contest and opening ceremonies.

You can order your copy at for $25 plus $5 shipping.

You can also watch highlight videos on

Reno, American Royal, Keystone Photos Available for Purchase

All pictures taken by American Hereford Association (AHA) staff at the American Royal, Annual Meeting and Keystone may be viewed and ordered at

If you have any questions, contact Angie Stump Denton at or 785-363-7263.

Foundation Female Offered as Embryo Package

The Hereford Youth Foundation of America (HYFA) is excited to announce The 2011 Foundation Female Offering selling as Lot 1 in the 2011 National Western Mile High Night Sale Friday, Jan. 14.

Lot 1 will be 40 Grade 1 Embryos from the heart of Hoffman Ranch LLC and Hoffman/W4 LLC’s elite donor program.

This year’s foundation female lot is taking a new shape as Hoffman Ranch LLC and Hoffman/W4 are offering you the opportunity to purchase an embryo package that is based around proven genetics will take your Hereford operation to new levels. Hoffman Ranch is home to numerous national champions that are leaving their mark in the Hereford industry. These champions have left the show ring to become donor dams. Watch for more information including terms and conditions.

For more information about the offering visit

Collect Feed Efficiency Data At Olsens’

Art and Douglas Olsen are looking for cattle to test for feed efficiency at their new state-of-the-art facility with GrowSafe system at Harrisburg, Neb. Bulls, steers or replacement heifers can be tested. Olsens can also collect ultrasound data and even artificially inseminate your heifers for you.

Stop by the ranch or give Art or Douglas a call to discuss the options for your cattle. Office - 308-673-5597; Douglas’ cell - 308-641-1273 or

Consign Now to Hereford Feeder Calf Sales

Looking to market Hereford and Hereford-influenced feeder calves this fall or winter? Consign now to one of the following special Hereford and Hereford-influenced feeder calf sales.

  • Jan. 4, 2011 - Greater Midwest Hereford Influenced Feeder Calf Sale, Carthage, Ill., contact Jerry Huth 920-583-3223
  • Jan. 10, 2011 - Missouri Hereford Assn. Hereford Influenced Feeder Calf Sale, Eldon, Mo., contact any MHA board member or sale barn at 573-392-5572
  • Jan. 17, 2011 -  Special Hereford Influenced Feeder Cattle Sale, Beatrice 77 Livestock Sales, Beatrice, Neb., contact Dennis Henrichs 402-239-8741 or Russ Tegtmeier 402-865-5805
  • Jan. 22, 2011 - Iowa Hereford-Influenced Feeder Calf Sale, Anita Livestock Auction, Anita, Iowa, contact Bernard Vais, 712-762-3330 or Charles Anstey 712-779-0469
  • April 11, 2011 - Missouri Hereford Assn. Hereford Influenced Feeder Calf Sale, Eldon, Mo., contact any MHA board member or sale barn at 573-392-5572
  • July 11, 2011 - Missouri Hereford Assn. Hereford Influenced Feeder Calf Sale, Eldon, Mo., contact any MHA board member or sale barn at 573-392-5572

Advertise on

In one month, visitors to viewed 30 banner ads 94,961 times and clicked on them 870 times. is the perfect place for breeders to advertise their operations or businesses to offer services or products. Banner ads serve as direct links to the breeders’ or business’ Web site.

View banner advertising rates. To read how other Hereford breeders are utilizing the banner ads as a marketing tool read “Most Bang For your Banner” in the July Hereford World.

For more information about banner advertising options including bundling with Hereford World advertising and Creative Service packages, contact your AHA field staff member or Caryn Vaught 816-218-2282.

Mrnak Hereford Ranch Ad
Market Update

Cattle Outlook

Glenn Grimes and Ron Plain, University of Missouri-Columbia

Grimes and Plain offer market updates for the week past each Friday afternoon. To view this information, visit the University of Missouri AgEBB Web site.

Harrell Hereford Ranch
Industry Insight


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