Hereford eNews
Hereford Highlights | Market Update | Industry Insight

Volume 9, Issue 33

Welcome to Hereford eNews, your source of the most current news affecting Hereford breeders. We aim to focus on newsworthy events pertaining to the Hereford seedstock industry. Sponsored by the American Hereford Association (AHA). Information sent to subscribers comes from material available on or authored by AHA, Hereford World and Certified Hereford Beef (CHB) LLC staff.
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Hereford Highlights

Submit Data by Thursday for Spring Analysis

Don’t forget Nov. 1 is the deadline to submit data to be included in the Spring 2013 Sire Summary. Contact Jack Ward or call 816-842-3757 with any questions or concerns.

Annual Meeting Starts Next Week

The 2012 American Hereford Association (AHA) Annual Membership Meeting will be Saturday, Nov. 3. starting at 8:30 a.m., and the educational forum is Friday, Nov. 2.

The AHA headquarters hotel will be the Argosy Casino Hotel and Spa. The Journey Steak House at the Argosy will feature Certified Hereford Beef (CHB®) during the annual meeting weekend. Be sure to enjoy a delicious CHB steak while you are in the Kansas City area.

Here's a complete schdule for next weekend's activities:

Friday, November 2
Educational Forum, Argosy Hotel & Spa's Cordoba Room
Sponsored by GeneSeek Inc.

  • 1:30 p.m. Industry Outlook During Volatile Times, Randy Blach
  • 2:15 p.m. Breed Improvement 101: Contemporary Groups, Age of Dam Adjustments, New Traits for Fertility, Dan Moser
  • 3 p.m. Break
  • 3:30 p.m. Hereford Genomic Update, Dorian Garrick
  • 4:15 p.m. DNA Testing: Our New Partner GeneSeek, Elisa Marques
  • 6:30 p.m. Hereford Honorees Reception, Argosy Hotel & Spa Grand Ballroom

Saturday, November 3

  • 8:30 a.m. Annual Meeting, Argosy Hotel & Spa's Cordoba Room
  • 1 p.m. NHW Annual Meeting, American Royal Complex Governor's Room
  • 3 p.m. Ladies of the Royal Sale, American Royal Complex Wagstaff Sale Arena

Sunday, November 4

  • 8 a.m. National Hereford Show, American Royal Complex
  • 9 a.m Board Q&A Session, American Royal Complex Governor's Room

Shuttles will be available on Saturday from the Argosy Hotel and Spa to the American Royal Complex. Shuttles will leave from the Hotel at 1 p.m. and 1:15 p.m. Following the sale, the buses will load at 5 and 5:15 p.m. to return to the Argosy.

The board candidates vying for positions on Saturday are: Craig Beran, Curtis Curry, Jonny Harris, Sam Shaw, Harold Sidwell and Jay Wright. Each week we’ve featured a different candidate.

Jay Wright

Texas Hereford breeder Jay Wright is general manager of and partner in W4 Ranch, Morgan, Texas.

W4 Ranch was established in 1961 and currently includes 12,000 acres and supports 1,000 registered cows. W4’s goal is to raise registered seedstock that will meet the needs of the changing cattle industry.

The ranch sells about 300 bulls per year and 150 to 250 females — both registered and commercial. The ranch hosts an annual production sale each fall.

Prior to joining the W4 Ranch team in 1999, Jay managed several seedstock and commercial ranches including Double Creek Farms, Deep Down Ranch, Riley Brangus, Hidden Valley Ranch and Hondo Creek Ranch.

Jay is a member of Texas Hereford Association (THA). Currently the THA president, he has served as a THA director for 10 years and as a member of the executive committee eight years. He has been on the Cowtown Select Sale committee for eight years. The Cowtown Select Sale is hosted during the Fort Worth Stock Show and Rodeo.

He has been a beef leader and president of the county fair board in both Somervell County and Bosque County, Texas. He currently serves on the crops and livestock committee for Bosque County. He is a member of the Texas and Southwestern Cattle Raisers Association.

Jay and his wife, Diana, have two sons and two granddaughters.

Ladies of the Royal Sale Catalog Now Online

The Ladies of the Royal sale is slated for Saturday, Nov. 3, and will be held at the Wagstaff Sale Arena on the American Royal grounds. The sale will start at 3 p.m. and this year the sale features 22 heifers, eight steers, four embryo lots, one pregnant recipient, one flush and two semen lots.

The catalog now appears on Hereford Marketplace. Anyone wishing to receive a sale catalog should send an email with a return mailing address to This sale annually features great show heifers and steer prospects.

New From AHA – Herd Benchmark Reports

The Herd Benchmark Report is a new herd management tool available to Whole Herd TPR participants. It is a summary of genetic trends within a herd and compared to the entire Hereford breed. It is important to know that this report reflects ONLY the animals that have contributed genetically to the herd and does not sync with the herd inventory.

This report contains expected progeny differences (EPDs) for sires and dams in the herd that have contributed progeny to the herd and are found on the bull or heifer list. The list of dams DOES NOT include purchased females that do not have a calf found on the bull or heifer list.

It also contains a list of heifers and bulls that are progeny of the herd but have not yet reached breeding age or produced progeny of their own. A chart and graph show the herd’s average EPDs over several years, if applicable. It also includes a table showing adjusted average values for phenotypic traits (weights and scanning).

The graphs depict the trends for weight, carcass, fertility and selection index trends for the herd. There are graphs displaying breed genetic trends as well as graphs comparing the herd’s genetic trends to the breed’s overall genetic trends.

At the end of the report, a table is provided showing the genetic trend for all animals and for dams only.

This report will be created for members with the release of each new set of EPDs (spring and fall) as a download that can be retrieved from a member's Enhanced Internet Account. Just click on the button in the right hand column labeled “Herd Benchmark Report.”

If you don’t have internet access or are unable to download a copy of the report for your herd, you may call the AHA at 816-842-3757 and request this report. Downloads from your internet account are available at no cost but copies that are printed and mailed from the AHA cost $10.

To set up an online account, please contact the AHA. This is a useful tool for breeders trying to build an economically efficient herd through genetic selection.

DNA Testing and GE-EPDs Explained

Is DNA testing and genomic-enhanced EPDs challenging to understand? AHA has posted two updated resources to help explain the process: a new fact sheet and video.

Also plan to attend the Educational Forum on Nov. 2 in Kansas City to learn more about DNA testing and GE-EPDs.

NHW Art Print Special

“Buy one, get one half off” is the special the National Hereford Women will be offering on Sunday, Nov. 4, at the American Royal Hereford Show in Kansas City on their Hereford art prints. NHW's prints by artist Amanda Raithel, “Setting Precedence” and “Secrets” are priced at $90 each. Get two for $135. The funds raised from NHW's Ways & Means committee projects directly benefit the many National Junior Hereford Association (NJHA) contests and awards that NHW supports. Watch for this display by the Ways & Means committee Denise Billman and Paula Acheson.

Herefords Named Supreme Champion at Northern International Livestock Exposition, North Carolina State Fair

A Hereford bull was chosen supreme champion over all breeds at the Northern International Livestock Exposition Supreme Row Show Oct. 20 in Billings, Mont. Ned and Jan Ward, Sheridan, Wyo., exhibited NJW 73S W 18 Homegrown 8Y ET by SHF Wonder M 326 W18 ET to this honor.

At the North Carolina State Fair, Raleigh, N.C., last week the champion Hereford bull, exhibited by Blinson Polled Herefords, Lenoir, N.C., also won supreme champion over all 11 breeds shown.

Blinson’s supreme champion bull, KB RB By The Hour 211 B765, is sired by CRR About Time 743.

Also, the champion Hereford heifer, H RW Gypsy 1102, shown by Courtney Eudy, Harrisburg, N.C., went on to be named reserve supreme champion female.

Hereford Breeders Named Consignor of the Year at Cal Poly Bull Test Sale

Hereford breeder Genoa Livestock, Carson Valley, Nev., was named consignor of the year at the 56th Annual Cal Poly Bull Test Sale Oct. 6. They were chosen out of consignors of all breeds at this large sale with 129 bulls sold.

Genoa Livestock consigned first and second place Hereford and polled Hereford bulls in the test. They were:

Hereford first place - Genoa Yankee 11240, a Sept. 1, 2011, son of Churchill Yankee ET, Test Index: 109.1, ADG: 3.88, sold for $5,000 to Brandon Theising, Fillmore, Calif.

Hereford second place - Genoa Domino C4011 11238, an Aug. 30, 2011, son of C212 Domino 4011 ET, Test Index: 106.4, ADG: 3.80, sold for $2,600 to Wysong Ranches, Grover Beach, Calif.

Polled Hereford first place - Genoa Puckster 11254, a Sept. 23, 2011, son of R Puckster 4108, Test Index: 115.2, ADG: 4.22, sold for $3,200 to Lavens Ranch, Glennville, Calif.

Polled Hereford second place - Genoa MSU Revolution 11242, a Sept. 2, 2011, son of MSU TCF Revolution 4R, Test Index: 110.9, ADG: 4.22, sold for $3,300 to Carver Bowen Ranch, Glennville, Calif.

October Sale Starts Tomorrow

The October sale will be open for bidding, Saturday, Oct. 27, through 8 p.m. EST, Tuesday, Oct. 30. This month’s offering features 11 embryo packages, three open heifers and four semen packages. For full descriptions and photos, visit

Hereford Christmas Cards Available

If you’re planning to send Christmas greetings this year, consider Hereford-themed Christmas cards available through online ordering. Information about the cards are available at

Christmas card orders will be accepted and shipped through Boelte-Hall through mid December, subject to availability. A portion of the card sales will benefit the Hereford Youth Foundation of America (HYFA).

Historic Hereford Prints For Sale

Show your support of Hereford youth and get a piece of history when you purchase a set of beautiful prints being offered by HYFA. The original Anxiety 4 and Silver oil-on-canvas paintings currently grace the walls of the AHA and, in an effort to preserve the authentic artwork, limited-edition canvas prints were made and sold at “The Harvest” event.

The Giclee prints generated close to $25,000, and now HYFA is offering 11x 14 prints of the historic bull and female. The prints can be purchased as a set or individually today at The set is $50, or each individual print is $30.

TPR Management Codes Fact Sheet Now Online

The American Hereford Association (AHA) Whole-Herd Total Performance Records (TPR) program requests breeders turn in different codes throughout the year. For example, birth codes are used to distinguish twins in a mating and weaning management codes are used to separate calves within a herd into contemporary groups based on how they were managed. A new fact sheet posted to summarizes the different codes produers will use throughout the year. Visit to download the fact sheet.

NHW Board Nominees are Slated

The slate has been completed for nominees to be voted on at the National Hereford Women annual meeting on Nov. 3 in Kansas City.

  • Southwest Region — Alise Nolan, Texas
  • Southeast Region — Beth Blinson, North Carolina
  • Northeast Region — Carol Priefert, Michigan

The NHW annual meeting will begin at 1 p.m. in the Governor’s room at the American Royal complex.

If NHW members unable to attend the annual meeting would like to receive an absentee ballot, please email Shellie Collins, nominating committee chair, at

New Edition of The Whiteface Available

Focusing on the Hereford-sired advantage in the south, a new edition of The Whiteface is now available at It will be published as an insert to the October Florida Cattleman and Livestock Journal.

Take Care When Collecting DNA

GeneSeek Inc., Lincoln, Neb., is the new American Hereford Association (AHA) DNA lab. The switch has not been without its challenges and one of those is that the new technology, SNP based, requires a lot more DNA than the previous technology. In other words, we have had several requests that have not fully been reported because the lab will not have enough DNA for each of the tests. Assays are different for the abnormalities, parent verification, horned/polled and 50k GE-EPD.

The bottom line is the lab needs a minimum of 80 hairs with the follicles and the best place to pull is right above the switch on the tail. This technology is also very sensitive to contamination due to pour-ons and other insecticides, so please keep that in mind. If you have any questions, contact Jack Ward at 816-842-3757.

Check out the new video posted to the Hereford YouTube channel about DNA testing.

DNA testing fees and options:

  • AHA basic panel: The panel tests for parentage, tenderness (calpain) and genetic abnormalities — hypotrichosis (HY) and idiopathic epilepsy (IE) and dilutor — $30 per sample/$20 bulk rate of 50 or more.
  • GE-EPD panel: Results will be blended with EPDs — $85 per sample.
  • GE-EPD panel plus basic — $100 per sample.
  • Horned/polled test (stand-alone test): This test identifies homozygous or heterozygous polled genotypes. It does not identify the scur genes — $48 per sample.
  • Legacy animal retest: this test is for animals that have previously been tested utilizing microssatellite technology and now need to be retested using SNP — $15 per sample.

More details on DNA testing and the new lab can be found at (PDF).

National Show Season Is Here

Listed below is contact information and entry deadline for the upcoming National Hereford shows:

American Royal, Kansas City
Entry deadline: Sept. 10
Show date: Nov. 4

North American International Livestock Exposition, Louisville
Entry deadline: Oct. 1
Show date: Nov. 15

Western Nugget, Reno
Entry deadline: Oct. 30
Show dates: Dec. 7-8

National Western Stock Show, Denver
Entry deadline: Nov. 21
Show dates: Jan. 17-19, 2013

Southwestern Exposition National, Fort Worth
Entry deadline: Nov. 15
Show date: Feb. 4, 2013

Mark Your Calendars for Mid-Atlantic Junior Round-Up Show

Hereford youth are invited to attend the Mid-Atlantic Junior Round-Up Show, Saturday, Nov. 10 at the Rockingham County Fairgrounds, Harrisonburg, Va. The show is held in conjunction with the Fall Bonanza Sale. For more information about the show, contact Jerry Funkhouser at 540-333-1020 or Bob Schaffer at 540-582-9234.

Watch Hereford Educational Videos on YouTube

American Hereford Association (AHA) has released two more educational videos. The seven videos are available on the Hereford YouTube channel and at The newest editions include information about and about the Certified Hereford Beef Program. If you haven’t already, check them out today!

Consign Now to Hereford Feeder Calf Sales

Looking to market Hereford and Hereford-influenced feeder calves this fall or winter? Consign now to one of the following special Hereford and Hereford-influenced feeder calf sales.

  • Nov. 5, 2012, and Jan. 7, 2013 - Missouri Hereford Association Hereford-Influenced Feeder Calf Sales, Miller Co. Regional Stockyards, Eldon, Mo., contact Matt Reynolds 660-676-3788 or Marty Lueck 417-948-2669
  • Nov. 14, 2012 - Montana Hereford Assn. Hereford-Influenced Feeder Calf Sale, Headwaters Livestock, Three Forks, contact: Montana Hereford Association Board of Directors
  • Jan. 3, 2013 - Greater Midwest Hereford Influenced Feeder Calf, Carthage, Ill., contact: John Meents 419-306-7480 or Brent Lowderman 309-221-9621
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Market Update

Cattle Outlook

Glenn Grimes and Ron Plain, University of Missouri-Columbia

Grimes and Plain offer market updates for the week past each Friday afternoon. To view this information, visit the University of Missouri AgEBB website.

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Industry Insight


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