Hereford eNews
Hereford Highlights | Market Update | Industry Insight

Volume 10, Issue 19

Welcome to Hereford eNews, your source of the most current news affecting Hereford breeders. We aim to focus on newsworthy events pertaining to the Hereford seedstock industry. Sponsored by the American Hereford Association (AHA). Information sent to subscribers comes from material available on Hereford.org or authored by AHA, Hereford World and Certified Hereford Beef (CHB) LLC staff.
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Hereford Highlights

Youth, Staff Recognized at BIF Conference

At the 2013 Beef Improvement Federation (BIF) Research Symposium and Annual Meeting June 12-15 in Oklahoma City, Hereford youth and American Hereford Association (AHA) staff were award recipients.

Jack Ward, AHA chief operating officer and director of breed improvement, was recogognized with a BIF Continuing Service Award. National Junior Hereford Association (NJHA) member Heather Bradford was chosen the 2013 Frank Baker Memorial Scholarship Award winner and another NJHA member, Tyler Schultz, was chosen a Roy A. Wallace Scholarship Award winner. Read more about the award winners at the BIF website.


Woods Hired as Creative Services Coordinator

Nicole Woods, Kansas City, Kan., has been selected as the new Hereford Publications Inc. (HPI) creative services coordinator. Nicole graduated in May 2013 with a degree in agricultural communications and journalism from Kansas State University.

Since completing her course work in January 2013, Nicole has been working as a graphic designer for the High Plains Journal (HPJ), a weekly agriculture publication. At HPJ she assisted with page layout designs for the publication’s five editions. During her college years she worked as graphic designer for the Manhattan Mercury and interned with the American Paint Horse Association, where she did graphic design for its three publications — The Paint Horse Journal, Paint Horse Racing and The Paint Horse Connection.

HPI Production Manager Caryn Vaught says, “We’re excited to have Nicole join our HPI team. Her experience in graphic design will be a huge asset as she works with Hereford breeders producing creative service projects.”

As creative services coordinator, Nicole’s responsibilities will include working with customers to produce sale catalogs, brochures, postcards and other marketing pieces produced by HPI.

Nicole started work at the AHA headquarters in Kansas City, Mo., June 12.


Records Breaking Times for CHB LLC

Sysco Minnesota was recently presented with its fifth Certified Hereford Beef (CHB®) million-pound achievement by CHB LLC. This is the first time in the history of the program when a foodservice distributor was presented with the 5 million lb. award.

In the past seven months, Sysco Minnesota achieved its last million pound to reach the fifth CHB million-pound achievement award. CHB LLC is proud to partner with a driven sales team managed by stronger believers in the CHB program.

Sysco has sales and service relationships with approximately 400,000 customers in the foodservice industry and operates from more than 180 locations throughout the U.S., Canada and Ireland. Sysco offers CHB through its Baraboo, Wis.; Minneapolis; Nashville, Tenn.; Boston; and Ocoee, Fla., centers.


Don’t Miss Opportunity to Advertise Online

July is the No. 1 month for total visits to Hereford.org. If you have an upcoming production sale, private treaty offerings or just want to increase awareness of your farm or ranch, now is the time to purchase a banner ad on Hereford.org.

Last July, banner ads had 193,479 views. One-month, six-month and yearly contracts are available. A one-month contract is $500, 6-month is $800 and 12-month is $1,500. With the 6-month and 12-month contract you also receive appearances in Hereford eNews.

For more information, contact Caryn Vaught at 816-842-3757.


JNHE starts July 14

Hereford enthusiasts will be in Kansas City, Mo., July 14-21 for the VitaFerm® Junior National Hereford Expo (JNHE). For a complete schedule, visit JrHereford.org or see Page 54 of the May/June Hereford World.

Hereford youth are encouraged to check out JrHereford.org and the NJHA Facebook page to keep up-to-date with information about this year's JNHE.

Hereford enthusiasts are invited to visit the AHA headquarters Tuesday-Friday from 10-11 a.m. for tours of the office.

Hereford Youth Foundation of America (HYFA) supporters will have the best seats in the house during the JNHE. Hereford enthusiasts can join the Hereford Foundation Club and have access to the “club” that overlooks the showring in Kansas City as well as earn other perks for their support of Hereford youth.

There are four levels of membership, but benefits include a special membership pin, access to the VIP parking area and admittance to the club area.

Visit HerefordYouthFoundation.org or contact Amy Cowan, HYFA director, at 816-842-3757 for more information or to become a member.

During the JNHE, HYFA will be hosting its fourth annual golf tournament with all proceeds to benefit the foundation. The event will kick off at 8:30 a.m. July 17 at the Falcon Lakes Golf Club, Basehor, Kan.

The tournament will be a four-man scramble with shotgun start. Hole sponsorships are available for $750 and include a team entry. Single hole sponsorships are $500.

To register or for more information, visit JrHereford.org, or contact Bailey Clanton or Amy Cowan.

Again this year Hereford youth will be participating in a service project during the JNHE. Hereford enthusiasts are encouraged to gather hotel toiletries during their summer travels. Each state will compete for the top three prizes based on the number of items gathered. All items must be turned in on location by Friday, July 19. For more information, contact Amanda Bacon at 479-957-1039.


NHW Summer Annual Meeting

Members of the National Hereford Women (NHW) are invited to attend the annual Junior National meeting at noon Tuesday, July 16 in the Governor’s room of the American Royal building, Kansas City. It will be followed by the Queen’s Tea, hosted by National Hereford Queen Whitney Andras. For more information, email: nationalherefordwomen@gmail.com or visit the NHW website.


Hereford Breeder, Supporter Jo Ellard Elected As NCHA Vice President

Jo Ellard, a National Cutting Horse Association (NCHA) Board of Directors member since 1994, has been elected the next NCHA vice president. On June 11, a total of ballots 2,585 were tabulated under the direction of the accounting firm Whitley Penn LLP. Ellard, Dallas, Texas, received a total of 1,890 votes and Monty Johnson, Amarillo, Texas received 695 votes. Jo serves on the Hereford Youth Foundation Board of Directors and is the owner of EE Ranches Inc.


Nebraska Hereford Association Position Announcement

The secretary/manager of the Nebraska Hereford Association (NHA), Joe Brockman, has announced his retirement from that position effective July 31, 2013, after five years of service to the NHA. A search is underway to replace Brockman. Interested applicants should contact Art Linton, NHA president, for a position description and information about the search process. E-mail Art or call 308-293-5816. Screening of applications will begin July 5.


Deadline for Queen Registration

Schedules have been set for the full week of the JNHE, July 14-21 in Kansas City, Mo. State queens and/or state queen chairpersons should please contact Jill Bielema or 616-292-7476 prior to June 30 to register. The queen orientation and tea is at 1 p.m. Tuesday, July 16 in the Governor’s Room at the American Royal complex. Please check the NHW website for more information.


Get Prepared for New “Princess” Program at the JNHE

Young ladies, start planning now. This year in Kansas City at the JNHE, the NHW and 2012-13 National Hereford Queen Whitney Andras will be hosting the Queen’s Tea. New this year, along with the fun activities, and socialization there is going to be random drawings for our young queen “wannabe’s.”

So young Hereford enthusiasts between the ages of 4 and 10, start planning your “Princess” outfit, now. Polish your boots, practice your smile and cross your fingers. It will be exciting… and worth looking forward to.


Nominations sought for NHW Board Candidates

NHW is seeking potential candidates for the Board of Directors of the NHW, to be elected this fall during the annual meeting in Kansas City. NHW members may nominate up to three candidates. Nominations are due August 15. For detailed information, please reference the NHW article in the May 2013 Hereford World (Page 18), or contact Nominating Chair Shellie Collins at 580-305-7751.


Hereford Research Foundation Auction Scheduled for July 25

A variety of unique items and opportunities will be up for bid July 25 on BuyHereford.com with all proceeds benefiting the Hereford Research Foundation.

For the last three years, BuyHereford.com has been hosting annual auctions filled with unique lots to benefit the foundation, and each auction has garnered more than $20,000 to help fund research. Watch for more information in future eNews and the July Hereford World.


Price Change for DNA Testing

The American Hereford Association (AHA) has worked closely with GeneSeek Inc. and the National Beef Cattle Evaluation Consortium (NBCEC) to adopt a new pricing structure for genomic-enhanced expected progeny difference (GE-EPD), parentage and abnormality testing.

The new cost will be $85 and will be inclusive of all of testing except horned/polled (H/P), that cost will still be an additional $48.

This $15 savings will allow breeders the opportunity to do more comprehensive herd testing. The basic panel for parentage and abnormality testing is still available for $30 or $20 if you do 50 animals or more. The procedure is still the same and hair follicles from the tail are still the preferred method of DNA. You can find an instructional video for proper hair collection on the Hereford YouTube Channel.

For more about Hereford DNA testing download the DNA Testing Procedures Fact Sheet. To request DNA kits or for more information, contact Toni Shapiro at 816-842-3757 or tshapiro@hereford.org.

If you've not had a chance to check out the Hereford educational videos take time to visit the Hereford YouTube channel or Hereford.org and see what's available.


Natural Service Sires Born After Jan. 1 2011 Need a DNA Profile

In November 2010 the AHA Board implemented a policy requiring DNA on all future walking herd sires. Therefore, any sire born after Jan. 1, 2011, must have DNA on file at the official AHA lab — GeneSeek Inc. — prior to registering calves out of that bull.

In order to get the profile completed, you will need to order the DNA kit from the AHA. To order the kit you need the registration number of the sire and the kit can be mailed, emailed or faxed to you.

You will need to collect a DNA sample and send it with the kit to GeneSeek. The address is on the DNA kit. You can find an instructional video for proper hair collection on the Hereford YouTube Channel.

If there is not DNA on file for a sire, a DNA error will be returned when you process data. For more information download the "DNA Policy for Walking Herd Sires" fact sheet.

For more about Hereford DNA testing download the DNA Testing Procedures Fact Sheet. To request DNA kits or for more information, contact Toni Shapiro at 816-842-3757 or tshapiro@hereford.org.


Seeking Board Candidates

The AHA nominating committee’s responsibility is to identify six candidates to run for the three Board positions that are selected during the AHA Annual Membership Meeting.

To make a Director recommendation, contact one of the following committee members:

  • Randy White, Albuquerque, N.M., 505-856-0056
  • Jim Coley, Catalian Springs, Tenn., 615-451-2567
  • Kyle Colyer, Bruneau, Idaho, 208-250-3924
  • Bob Goble, Alto, Mich., 616-868-0319
  • Ned Ward, Sheridan, Wyo., 307-672-3428


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Glenn Grimes and Ron Plain, University of Missouri-Columbia

Grimes and Plain offer market updates for the week past each Friday afternoon. To view this information, visit the University of Missouri AgEBB website.

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