Hereford eNews
Hereford Highlights | Market Update | Industry Insight

Volume 11, Issue 6

Welcome to Hereford eNews, your source of the most current news affecting Hereford breeders. We aim to focus on newsworthy events pertaining to the Hereford seedstock industry. Sponsored by the American Hereford Association (AHA). Information sent to subscribers comes from material available on or authored by AHA, Hereford World and Certified Hereford Beef (CHB) LLC staff.
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Hereford Highlights

Hereford Champions Named in Ft. Worth

Ray Ramsey, Greenfield, Ind., judged the 220-head National Hereford Show at the Southwestern Livestock Exposition in Ft. Worth, Texas, Feb. 3. Congratulations to all the winners:

  • Champion horned bull: Ned & Jan Ward, Sheridan, Wyo.; Colyer Herefords, Bruneau, Idaho; and Pablo Martin Y Herrera, Buenos Aires, Argentina, with C Stockman 2059 ET by NJW 98S R117 Ribeye 88X ET.
  • Reserve champion horned bull: Gary & Kathy Buchholz, Waxahachie, Texas, and Brumley Farms, Orovada, Nev., with GKB 88X Laramie B293 by NJW 98S R117 88X ET.
  • Champion polled bull: Gary & Kathy Buchholz, and Whispering Wind Farm, Center Conway, N.H., with LED GKB Legend 108 ET by CRR About Time 743.
  • Reserve champion polled bull: Purple Reign Cattle Co., Toulon, Ill., and RGR Herefords, Carlinville, Ill., with Purple Joe Dirt 58A ET by THM Durango 4037.
  • Champion horned female: Korbin Collins, Flanagan, Ill., with Purple SV Gypsy 27Z ET by Purple Kingsley 23X ET.
  • Reserve champion horned female: Jacqueline Rosson, Milford, Texas, with C Chanels Bobby 3200 ET by ECR L18 Extra Deep 9279.
  • Champion polled female: Aidyn, Rylee and Bryden Barber, Channing, Texas, with BR Anastasia 3023 ET by UPS TCC Nitro 1ET.
  • Reserve champion polled female: Gary & Kathy Buchholz and Colyer Herefords with RW KLD Lady Mindy 122L 2038 ET by Remitall Online 122L.
  • Horned and polled premier exhibitor and horned premier breeder: GKB Cattle, Waxahachie, Texas
  • Polled premier breeder: Purple Reign Cattle Co.
  • Best get-of-sire: Colyer Herefords with a group sired by NJW 98S R117 Ribeye 88X ET.

For complete results, check out the April Hereford World or visit and click on “National Shows.”

BEEF Magazine Research Documents Increased Hereford Use in Commercial Industry

In an email survey conducted in December 2013, cow-calf producers who read BEEF Magazine shared their thoughts on what's important to them when buying herd bulls. Results indicated the move to using more Hereford.

This year, 17.2% of readers added Hereford genetics to their cow herd, compared with 12.4% in 2010. For more survey results visit the BEEF Magazine website.

Herefords Are “Romantic” in Super Bowl Ad

Chevrolet’s Super Bowl ad features a Hereford bull and Hereford females. The commercial, titled “Romance” aired during the first quarter, or you can check it out on YouTube.

Stelzer Hired as Ad Rep

The American Hereford Association (AHA) and Hereford World (HW) are excited to announce Juston Stelzer, Aledo, Texas, is serving as the advertising representative for Arkansas, Louisiana and Texas. Juston started in the position in January.

In this role, Juston will assist breeders with their Hereford World advertising and Creative Service marketing programs.

Juston grew up in Coats, Kan., on a large dryland wheat and commercial cow-calf operation and showed Shorthorns in his youth. He attended Hutchinson Community College, earning an associate’s degree in agriculture; then graduated from Oklahoma State University in 2002 with a degree in animal science, livestock production.

He interned with Certified Angus Beef® in 2001, and previously served as a western field representative for the American Shorthorn Association and as a livestock advertising representative for the Texas and Southwestern Cattle Raisers Association (TSCRA) and The Cattleman magazine. Since May 2007, he has owned SS Auction Services — a full-service auction business, specializing in ring service and marketing.

Juston, his wife, Leslie, and their daughter, Blayklee, live in Aledo. Contact Juston at 817-992-7059 or

Red Hills Sale Now on

The Red Hills sale info is up now. Bidding opens tomorrow, Saturday, Feb. 8 and continues until 8 p.m. EDT Tuesday, Feb. 11.

The offering includes eight embryo packages from top Red Hills matings and more than 600 units of semen on prominent Hereford bulls.

For complete descriptions and photos, visit

GE-EPD Results Update

If you want genomic-enhanced expected progeny differences (GE-EPDs) be sure to allow for plenty of time for the lab to get the results to you. Do not wait until the last minute. It takes a minimum of SIX weeks to get results after the lab acknowledges the sample, not when it arrives at GeneSeek.

Junior AI Program Discontinued

The Junior AI Program has been discontinued, but those offspring born from program semen will still be eligible to show at the 2014 and 2015 Junior National Hereford Expos.

Hereford-Sired Replacement Average $529
More Than Angus-Sired

Real-world research utilizing Hereford bulls has led to documented real-world results in baldie female demand compared to straight-bred Angus females.

During the recent Circle A Ranch Sale Oct. 19, 29 black-baldie heifers averaged $2,960, and the top-selling lot was black-baldie heifers bred with heifer-calf-confirmed pregnancies at $3,450 each. The average price paid for the 269 straight-bred Angus heifers was $2,431. That’s a Hereford-sired advantage of $529 per head in price.

In 2007 Circle A Ranch, Iberia, Mo., began a research project with the American Hereford Association (AHA) designed to determine and measure the advantages of using Hereford genetics on commercial Angus cows.

Results from the project documented the Hereford efficiency advantage with a 7% increase in conception rate along with improved feed efficiency and average daily gain. Utilizing the Circle A data, economist Vern Pierce developed an economic model which projected that over a 10-year period, using Hereford bulls on Angus-based females would add $514 net over the life of a cow or approximately $51 per cow per year to a rancher’s bottom line.

Now, six years later, Circle A is still using Hereford genetics and having great success. Circle A’s Nick Hammett says that since the completion of the research project, the ranch has purchased four Hereford bulls that it is utilizing natural service and collecting for artificial insemination.

The Hereford bulls are mated to Angus cows, and the resulting heifers are highly sought-after. Each fall Circle A Ranch offers bred replacement heifers in its production sale, and in recent years, the Hereford-sired heifers have been topping the sale.

Hammett says the Circle A Ranch staff plans to continue using Hereford bulls: “We will keep using Hereford genetics. If they keep selling like this, it’s a win-win for us. We harvest all the steer progeny, and the F1 females sell really well.”

AHA Announces Spring 2014 EPDs

AHA has released the updated EPDs for spring 2014. Producers can visit to look up the new EPDs and download updated Trends, Traits and Distributions reports.

Advertise with Banner Ads on

Statistics show website traffic increases in January, with new expected progeny differences (EPDs) online and the National Western Stock Show around the corner. If you have an upcoming production sale, private treaty offerings or just want to increase awareness of your farm or ranch, now is the time to purchase a banner ad on

For more information, contact Caryn Vaught at 816-842-3757.

Hereford Photos Online

Visit to view and order photos from the Denver Western Nugget National Hereford Show, American Royal National Hereford Show, AHA Annual Meeting and Hereford Honorees Reception.

Check Out Fiscal Year 2013 Highlights

Check out the Fiscal Year 2013 Highlight Video

Download the 2013 Annual Report

Download Annual Meeting PowerPoint

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Market Update

Cattle Outlook

Glenn Grimes and Ron Plain, University of Missouri-Columbia

Grimes and Plain offer market updates for the week past each Friday afternoon. To view this information, visit the University of Missouri AgEBB website.

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Industry Insight


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