Hereford eNews
Hereford Highlights | Market Update | Industry Insight

Volume 11, Issue 16

Welcome to Hereford eNews, your source of the most current news affecting Hereford breeders. We aim to focus on newsworthy events pertaining to the Hereford seedstock industry. Sponsored by the American Hereford Association (AHA). Information sent to subscribers comes from material available on or authored by AHA, Hereford World and Certified Hereford Beef (CHB) LLC staff.
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Hereford Highlights

No eNews Next Week

Starting next week we begin our summer eNews schedule — distributing eNews every other week. Watch for your next issue of eNews on May 16.

Summer Interns Start Soon

Bridget Beran – Communications

Bridget Beran, Claflin, Kan., has been selected as the 2014 American Hereford Association (AHA) communications intern. Bridget just wrapped up her sophomore year at Kansas State University (K-State), where she’s majoring in journalism and mass communications with a minor in political science.

Bridget has a long history with the Hereford breed, having been raised on her family’s Hereford (B&D Herefords) and Angus (Beran Brothers Angus) operation. She has been involved in the Kansas Junior Hereford Association (KJHA) for 10 years and is currently the treasurer of KJHA. She served as the Kansas Hereford Queen from 2010 to 2012.

At K-State, Bridget has been honing her writing skills while working for the campus newspaper, The Collegian, and staying busy with collegiate cattlewomen and Alpha Chi Omega.

Bridget will put her skills to use working on marketing and communication projects including writing for the Hereford World.

Rachael Carlson – Junior Activities

Rachael Carlson will serve as the AHA junior activities intern this summer. Rachael, Plattsburg, Mo., grew up involved in the beef cattle industry and is currently a junior at Oklahoma State University (OSU), majoring in food science.

Raised on her family’s Maine-Anjou operation, Rachael is a past secretary and vice president of the American Junior Maine-Anjou Association. She’s also an active member of the Alpha Zeta Honor Society and OSU’s Block & Bridle. Rachael was also a board member of the Missouri Junior Cattlemen’s Association and the Missouri Club Calf Association.

Rachael’s duties will focus on the JNHE in Harrisburg, Pa., as she will manage the JNHE Ambassador team and help the National Junior Hereford Association (NJHA) board with the organization of the contests and events. She will also work closely with the entry process and assist with marketing and social media and communications to the exhibitors, state advisors and all JNHE attendees. In addition to assisting with the JNHE, she will be instrumental in coordinating the PRIDE Convention in Springdale, Ark.

Amanda Sales – Publications production

Amanda Sales, Valley Falls, Kan., has been selected as the 2014 Hereford Publications Inc. (HPI) production intern. Amanda just finished her freshman year at K-State, where she’s majoring in agricultural communications and journalism with minors in Spanish and agronomy.

Growing up, Amanda developed a passion for agricultural communications, serving as editor of her high school yearbook and as a member of the Future Business Leaders of America and 4-H.

At K-State, Amanda is a member of the College of Agriculture Scholars Program, Agricultural Communicators of Tomorrow and Alpha of Clovia.

Amanda will put her skills to work assisting with Hereford World production along with creative service projects such as sale catalogs, newsletters and fliers.
Consignment Deadline – May 9

The May entry deadline is Friday, May 9. This is an excellent marketing opportunity! Consignments can include females, bulls, steers, pairs, donor dams, show prospects, embryos, semen, commercial female lots, recipient cows, groups of feeder calves, or picks of herd or flush rights. Additional consignments could include ranch or show equipment.

The May sale will run Saturday, May 24 through 8 p.m. EDT (7 p.m. CDT) Tuesday, May 27.

You can consign directly on the website or contact your AHA field representative; Dennis Schock, 903-815-2004; or Joe Rickabaugh, 816-218-2280.

Texas All Star Sale Cancelled

The 29th Annual Texas All Star Memorial Day Sale scheduled for Monday, May 26, 2014, at KB Cattle Co., Wills Point, Texas, has been cancelled. Please note than an an ad for this sale will be published in the May/June Hereford World as the sale was cancelled after the magazine went to print.

Support the Juniors

The Hereford Youth Foundation of American (HYFA) will host its fifth annual golf tournament with all proceeds to benefit the foundation. Hosted in conjunction with the JNHE, the event will kick off at 8:30 a.m. July 8 at the Hershey Country Club, Hershey, Pa.

The tournament will be a four-man scramble with shotgun start. To register, visit, or for more information or to sponsor this event, contact Bailey Clanton or Amy Cowan.

HYFA supporters will have the best seats in the house at the 2014 JNHE in Harrisburg, Pa. Hereford enthusiasts can join the Hereford Foundation Club and have access to the “club lounge” and “club loft” in Harrisburg as well as earn other perks for their support of Hereford youth. Club members and those interested in joining the club are invited to a welcome reception at 6 to 8 p.m. Monday, July 7. The “club lounge,” located in the Commonwealth Room, will be open from noon to 6 p.m. Tuesday, July 8, through Friday, July 11. The “club loft,” overlooking the showring, will be open while the shows are taking place Wednesday, July 9, through Saturday, July 12. There are four levels of membership, but benefits include a special membership pin, access to the VIP parking area and admittance to the club area.

Visit for more information or contact Amy Cowan, HYFA director at 816-842-3757 for more information.

Newsletter, Advisor Handbook Online;
Junior Deadlines are Approaching

The Spring 2014 edition of The Advantage newsletter is available at

Before you know it we will all be gathering for “A Sweet Family Tradition” in Harrisburg, Pa. However, before we get to Pennsylvania, there are a lot of details that will make your life a little easier as you plan to be a part of the big event July 5-12. Please keep up with all of the happenings at and also on the NJHA Facebook page and the Hereford events app, as we strive to bring you the most up to date information surrounding the largest Hereford event of the year.

Attention State Junior Advisors: The advisor handbook has been updated. View it at Please refer to it as your states prepare for the JNHE contests and compete for the Super States Award.

Upcoming deadlines include:

June 1

  • Advisor of the Year Award nominations due
  • Creative Design entries due
  • JNHE final online entry and showmanship deadline (Online only! No late entries accepted.)
  • JNHE ownership deadline
  • Mentor forms due
  • Photo contest entries due (note new submission rules)
  • Walter and Joe Lewis Memorial Award applications due

June 15

  • Early bird PRIDE registration deadline (No paper entries accepted after this point)
  • Extemporaneous Speaking Contest entries due
  • Great American CHB Grill-off recipes and entries due
  • Illustrated Speech Contest applications due
  • Individual Sales Contest entries due
  • National Scrapbook Contest entries due (if unable to attend the JNHE)
  • Peewee Speech Contest applications due
  • Promotional Poster Contest entries due (if unable to attend the JNHE)

Contact Amy Cowan, youth activities director at 816-842-3757 with questions or concerns.

JNHE Sponsorship Opportunities Available

The NJHA board has been busy selling division and reserve division sponsorships and there are still a few divisions available. If you are interested, please contact your NJHA board member or Amy Cowan.

We also have JNHE show program ads and trade show space available. Visit for sponsorship opportunities and if you are interested in running an ad or reserving a trade show booth to promote your program, please contact Darla Aegerter.

We appreciate everyone’s support of the 2014 JNHE.

Don’t Miss Your Chance to Advertise in the Hereford World

Advertising deadlines for the July or Herd Book issue of the Hereford World are coming up.

Final deadline: May 16

The eighth edition of the Hereford Register will be published as a special section in the July Hereford World. These “yellow pages” of Hereford breeders throughout the U.S. and Canada will include basic listings of July 2014 advertisers with a quarter-page or larger ad and July 2014 seedstock advertisers.

The Hereford Register listings include: name, address, telephone, e-mail and website. Listings can be purchased for $50 if you are not a July advertiser meeting the aforementioned specs.

Deadline for submissions: May 2

The July Hereford World will once again include a section that features state inch ads for $150. This information includes: name, address, phone, e-mail, website, herd sires, AI sires, cow herd breeding and sale date (optional).

Deadline for submissions: May 16

Contact Alison Marx at 816-842-3757 for more on all these advertising opportunities.

Hall of Fame, Merit Nominations Due June 1

Nominations for the Hereford Heritage Hall of Fame and Hereford Hall of Merit are due June 1.

The Hall of Fame honor recognizes Hereford breeders who’ve dynamically influenced the direction and advancement of the Hereford breed. Hall of Merit recipients aren’t necessarily Hereford breeders but have, in their own ways, greatly influenced the Hereford breed and the cattle industry.

For more information on how to nominate deserving individuals for the 2014 induction at the AHA Annual Meeting in November, contact Anne Stuart at 816-842-3757.

PRIDE Convention Heads to Arkansas

The 2014 Faces of Leadership PRIDE Convention will be July 27-30 in Springdale, Ark. Please visit for a complete schedule of events and plan to be a part of a fun-filled week of leadership, networking, touring and much, much more.

NJHA Board Redefines Regions for Upcoming Election

To more evenly distribute the NJHA membership among the four regions the junior board recently approved changes to the regional map. View the new map (PDF). During the 2014 JNHE four new directors will be elected to fill three-year terms. There will be three board positions open in the Northwest, one in the Northeast, two in Southeast and two in the Southwest. NJHA director applications are due May 1. Read more at

June 1 is Fall 2014 Data Deadline

All birth, weaning, yearling and ultrasound data must be submitted by June 1 to be included in the fall 2014 evaluation.

4th International Beef Cattle Welfare Symposium

Registration is now open for the 4th International Beef Cattle Welfare Symposium that will be held in Ames, Iowa, July 16-18, 2014. Speakers from the U.S., Canada, Australia, Brazil, and Ireland will address a wide variety of topics including discussions about beta-agonists, low stress cattle handling, the impact and mitigation of weaning and transportation stress and analgesic drug use. Greg Peterson of “The Peterson Farm Brothers” YouTube fame will be the guest speaker at the evening reception.

Registration for the symposium is $225 (including the preconference program) or $200 for just the scientific program if registered by July 1, 2014.

For more information and to register, please visit the Iowa State website.

Mark Your Calendars for 2014-2015 National Shows

Keystone International Livestock Exposition, Harrisburg, Pa.

Show Date: Oct. 3, Entry deadline: Aug. 31
Judge: Mark & Deb Core, Pleasantville, Iowa

American Royal, Kansas City, Mo.

Show Date: Nov. 2, Entry deadline: September 10, 2014
Judge: Kevin Hafner, Yukon, Okla.

North American International Livestock Exposition, Louisville, Ky.

Show Date: Nov. 2014, Entry deadline: Oct. 1
Judge: Lydell Meier, Clinton, Tenn.

Western Nugget National, Reno, Nev.

Show Dates: Dec. 4-6, Entry deadline: Oct. 15 early; Oct. 30 final
Judge: Matt Copeland, Nara Visa, N.M.

National Western Stock Show, Denver, Colo.

Show Dates: Jan. 15, 2015 juniors and bulls; Jan. 16, 2015, Carloads/Pens, National Sale; Jan. 17, 2015, females
Entry Deadline: Nov. 20
Hill Judge: Troy Thomas, Harold, S.D.
Associate judge: Brian Barragree, Absarokee, Mont.
Yard Judges:
• Bill Goehring, Libertyville, Iowa
• Paul Bennett, Red House, Va.
• Ronny Morgan, Burwell, Neb.

Southwestern Exposition, Ft. Worth, Texas

Show Date: Feb. 2, 2015, Entry deadline: Nov. 15
Judge: Clint Rusk, Stillwater, Okla.

AHA Seeks Nominations for Board

The nominating committee is requesting volunteers who are willing to serve a four-year term on the board of directors of the American Hereford Association (AHA). They encourage interested members and state leaders to contact them regarding prospective candidates within their state and region.

Jimmie Johnson, Clinton, Okla.
580-331-8534 •

Bill Cox, Pomeroy, Wash.
509-566-7050 •

Steve Folkman, Ixonia, Wis.
262-617-6346 •

Vern Rausch, Hoven, S.D.
605-948-2375 •

David Parker, Bradyville, Tenn.
615-765-5359 •

BQA Certification offer for Beef Producers

Are you doing your part for the beef industry by earning your BQA certification? For a second year, your checkoff-funded Beef Quality Assurance (BQA) program is giving you the chance to become certified for free thanks to a partnership with Boehringer Ingelheim Vetmedica, Inc. and the Beef Cattle Institute housed at Kansas State University. The cost of BQA certification is normally $25 to $50; however, from Feb. 3, through April 15, 2014, Boehringer Ingelheim will defray the cost of the certification or recertification, making it free. Log on to the BQA website for more information and to sign up.

Plan to attend BIF Symposium and Convention

The 2014 Beef Improvement Federation (BIF) Research Symposium and Convention is set for June 18-21 in Lincoln, Neb. For nearly 50 years BIF has hosted its annual research symposium and convention. The convention serves to facilitate discussion and provide education on current issues facing the beef industry.

For the latest information about our 2014 BIF Symposium and Convention go to the BIF website. For more information on registering, e-mail the UNL Event and Conference Planning Office. For questions on the conference, e-mail Matt Spangler or call him at 402-472-6489.

US-MARC (U.S. Meat Animal Research Center) will also host pre-conference tours on Tuesday (all day) and Wednesday morning. Tours can be arranged by contacting Janel Nierman at 402-762-4110.

GE-EPD Results Update

If you want genomic-enhanced expected progeny differences (GE-EPDs) be sure to allow for plenty of time for the lab to get the results to you. Do not wait until the last minute. It takes a minimum of SIX weeks to get results after the lab acknowledges the sample, not when it arrives at GeneSeek.

Hereford Photos Online

Visit to view and order photos from the Denver Western Nugget National Hereford Show, American Royal National Hereford Show, AHA Annual Meeting and Hereford Honorees Reception.

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Market Update

Cattle Outlook

Glenn Grimes and Ron Plain, University of Missouri-Columbia

Grimes and Plain offer market updates for the week past each Friday afternoon. To view this information, visit the University of Missouri AgEBB website.

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Industry Insight


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