Hereford World Advertising/Media Kit
The Hereford World audience is a solid core of loyal readers who don’t just read the Hereford World every month — they study it. Articles and columns provide in-depth information about the beef industry. The tabloid version of the Hereford World has built a loyal following among commercial producers using Hereford genetics. These individuals see and respond to the advertising messages in its pages. The audience base grows each year as producers continue to realize the value of Hereford genetics. It’s a smart decision to advertise in the Hereford World. Your advertisement in the Hereford World grants additional exposure beyond your ad.
Advertisers’ sale dates are published in the calendar in print and online far in advance. Your sale results are posted on Herfnet.com for at least a year. Advertisers meeting the minimum requirements for field staff coverage also will have a sale report listing their top-selling lots and averages from sale day in the Hereford World.
For Corporate Advertising, contact Alison Marx at 816-842-3757 or email@example.com.
For more information, download one of our media kits.
In November 2010 the AHA Board implemented a policy requiring DNA on all future walking herd sires. Therefore, any sire born after Jan. 1, 2011, must have DNA on file at the official AHA lab — GeneSeek Inc. — prior to registering calves out of that bull.
>> more information
On April 9, 2013, the American Hereford Association (AHA) released new genomic-enhanced expected progeny differences (GE-EPDs) based on new correlations updated because of the addition of more than 2,000 animals with 50K genotypes. >> Read more
Check out these DNA testing resources:
• DNA Testing Procedures Fact Sheet
• How to Collect Samples video
To request DNA kits or for more information, contact Toni Shapiro at 816-842-3757 or firstname.lastname@example.org.